Walter Brenner

University of St. Gallen

Varnbuelstr. 14

Saint Gallen, St. Gallen CH-9000

Switzerland

  • University of St. Gallen

SCHOLARLY PAPERS

3

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1,071

TOTAL CITATIONS

2

Scholarly Papers (3)

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1.

Research Program 'Digital Business & Transformation IWI-HSG'

University of St. Gallen’s Institute of Information Management Working Paper No. 1
Number of pages: 16 Posted: 27 Sep 2014 Last Revised: 07 Nov 2017
J. M. Leimeister, Robert Winter, Walter Brenner and Reinhard Jung
University of St. Gallen, University of St. Gallen, University of St. Gallen and University of St. Gallen
Downloads 537 (112,713)
Citation 2

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Research Program, Digital Business, Digital Transformation, Digital Business & Transformation HSG, St. Galler House of Digital Business

2.

FC Bayern München Goes Social - The Value of Social Media for Professional Sports Clubs.

Downloads 415 (153,326)

FC Bayern München Goes Social - The Value of Social Media for Professional Sports Clubs.

Number of pages: 12 Posted: 13 Jun 2017 Last Revised: 18 Mar 2018
J. M. Leimeister, Matthias Söllner and Walter Brenner
University of St. Gallen, University of Kassel - Information Systems and University of St. Gallen
Downloads 328 (197,283)

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social media, sports club, fan experience, fan loyalty, content distribution

FC Bayern München Goes Social - The Value of Social Media for Professional Sports Clubs

Proceedings of 23rd European Conference on Information Systems (ECIS 2015), Münster, Germany
Number of pages: 16 Posted: 26 Apr 2018
Jochen Wulf, Matthias Söllner, J. M. Leimeister and Walter Brenner
University of St. Gallen, University of Kassel - Information Systems, University of St. Gallen and University of St. Gallen
Downloads 87 (638,484)

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Social Media, Value Creation, Social Marketing, Sport Management, Content Provisioning

3.

User, Use & Utility Research: The Digital User as New Design Perspective in Business and Information Systems Engineering

Business & Information Systems Engineering (BISE), Ausgabe/Number: 1, Erscheinungsjahr/Year: 2014. Seiten/Pages: 55-61.
Number of pages: 8 Posted: 24 Jul 2014
Walter Brenner, Dimitris Kon Karagiannis, Lutz Kolbe, Jens Kruger, Hermann-Josef Lamberti, Larry Leifer, J. M. Leimeister, Hubert Österle, Charles Petrie, Hasso Plattner, Gerhard Schwabe, Falk Uebernickel, Robert Winter and Rüdiger Zarnekow
University of St. Gallen, University of Vienna, University of Göttingen, Hasso Plattner Institute, Independent, Stanford University, University of St. Gallen, University of St. Gallen - SoM: School of Management, University of St. Gallen, University of Potsdam - Hasso Plattner Institute (HPI), University of Zurich, University of St. Gallen, University of St. Gallen and Technische Universität Berlin (TU Berlin)
Downloads 119 (510,990)

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Digital user, Use, Utility, User-centric IT design, User-centric IT management