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Heijin Lee

Michigan State University

Agriculture Hall

East Lansing, MI 48824-1122

United States

SCHOLARLY PAPERS

1

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365

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0

Scholarly Papers (1)

1.

The Role of Social Media Influencers in Public Diplomacy and Relationship Building with Foreign Publics

Number of pages: 31 Posted: 03 Aug 2024
Heijin Lee and Saleem Alhabash
Michigan State University and Michigan State University
Downloads 365 (221,253)

Abstract:

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Social media influencers, Strategic Communication, Public Diplomacy, relationship building, foreign public, International Communication