Norbert Schwarz

University of Southern California - Department of Psychology

3620 S. McClintock Ave

Los Angeles, CA 90089-1061

United States

SCHOLARLY PAPERS

7

DOWNLOADS
Rank 17,108

SSRN RANKINGS

Top 17,108

in Total Papers Downloads

3,907

SSRN CITATIONS
Rank 10,089

SSRN RANKINGS

Top 10,089

in Total Papers Citations

23

CROSSREF CITATIONS

101

Scholarly Papers (7)

1.

Sensory Marketing, Embodiment, and Grounded Cognition: Implications for Consumer Behavior

Journal of Consumer Psychology, 2014
Number of pages: 10 Posted: 16 Jan 2015
Aradhna Krishna and Norbert Schwarz
University of Michigan, Stephen M. Ross School of Business and University of Southern California - Department of Psychology
Downloads 1,650 (14,010)

Abstract:

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2.

Meta-Cognitive Experiences in Consumer Judgment and Decision Making

Journal of Consumer Psychology, September 2004
Number of pages: 59 Posted: 17 Jun 2004 Last Revised: 25 Jun 2009
Norbert Schwarz
University of Southern California - Department of Psychology
Downloads 1,426 (17,566)
Citation 9

Abstract:

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Judgment, Decision Making, Feeling, Fluency, Ease of recall

3.

How Warnings About False Claims Become Recommendations

Number of pages: 38 Posted: 19 Apr 2004
Ian Skurnik, Carolyn Yoon, Denise C. Park and Norbert Schwarz
University of Toronto, University of Michigan, Stephen M. Ross School of Business, University of Illinois at Urbana-Champaign - Department of Psychology and University of Southern California - Department of Psychology
Downloads 396 (97,607)
Citation 4

Abstract:

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Older consumers, beliefs, memory, learning, public policy issues

4.

Positioning Rationality and Emotion: Rationality is Up and Emotion is Down

Journal of Consumer Research, Vol. 42, No. 4, 2015, Darden Business School Working Paper No. 2698689
Number of pages: 20 Posted: 04 Dec 2015 Last Revised: 18 Jan 2016
Luca Cian, Aradhna Krishna and Norbert Schwarz
University of Virginia - Darden School of Business, University of Michigan, Stephen M. Ross School of Business and University of Southern California - Department of Psychology
Downloads 157 (243,444)
Citation 1

Abstract:

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rationality, emotion, vertical placement, conceptual metaphor, marketing communication, visual persuasion, object positioning, consumer behavior

5.

Processing Fluency and Aesthetic Pleasure: Is Beauty in the Perceiver's Processing Experience?

Personality and Social Psychology Review, Vol. 8, No. 4, pp. 364-382, 2004
Number of pages: 25 Posted: 19 Feb 2020
Rolf Reber, Norbert Schwarz and Piotr Winkielman
University of Bergen, University of Southern California - Department of Psychology and University of California, San Diego (UCSD)
Downloads 154 (247,407)
Citation 1

Abstract:

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aesthetics, beauty, processing fluency, psychology, truth

6.

Meta-Cognitive Experiences: Response to Commentaries

Journal of Consumer Psychology, September 1994
Number of pages: 13 Posted: 16 Jun 2004
Norbert Schwarz
University of Southern California - Department of Psychology
Downloads 94 (353,580)
Citation 1

Abstract:

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Judgment, Decision Making, Feeling, Meta-cognitive experiences

7.

Lost in the Crowd: Entitative Group Membership Reduces Mind Attribution

Consciousness and Cognition 22 (2013) 1195-1205, Boston U. School of Management Research Paper No. 2516530
Number of pages: 11 Posted: 31 Oct 2014
Boston University, Questrom School of Business, Princeton University - Princeton School of Public and International Affairs, Ohio State University (OSU) - Fisher College of Business, University of Southern California - Department of Psychology and University of California, Santa Barbara (UCSB)
Downloads 30 (593,131)
Citation 1

Abstract:

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Mind perception, attribution, group membership, entitativity, similarity, proximity, person perception, social cognition