Nidhi Agrawal

Northwestern University - Kellogg School of Management

2001 Sheridan Road

Evanston, IL 60208

United States

SCHOLARLY PAPERS

2

DOWNLOADS

542

CITATIONS

1

Scholarly Papers (2)

1.

Health Risk Perceptions and Consumer Psychology

Number of pages: 27 Posted: 22 Nov 2006
Geeta Menon, Priya Raghubir and Nidhi Agrawal
New York University - Stern School of Business, University of California, Berkeley - Marketing Group and Northwestern University - Kellogg School of Management
Downloads 345 (85,839)
Citation 1

Abstract:

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2.

Getting Emotional About Health

Number of pages: 46 Posted: 20 Nov 2006
Geeta Menon, Nidhi Agrawal and Jennifer Aaker
New York University - Stern School of Business, Northwestern University - Kellogg School of Management and Stanford University - Graduate School of Business
Downloads 197 (152,958)

Abstract:

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