yanan Yu

Nanjing University of Posts and Telecommunications

China

SCHOLARLY PAPERS

1

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36

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0

Scholarly Papers (1)

1.

Strategic Livestreaming and Value-Added Services in E-Commerce: Navigating Information Asymmetry and Competition

Number of pages: 29 Posted: 26 Sep 2024
yanan Yu, Peng Ma and Victor Shi
Nanjing University of Posts and Telecommunications, Nanjing University of Information Science and Technology and Wilfrid Laurier University
Downloads 36 (991,111)

Abstract:

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Livestreaming, VAS investment, Information asymmetry, Information disclosure, Competition