Chip Heath

Stanford Graduate School of Business

655 Knight Way

Stanford, CA 94305-5015

United States

SCHOLARLY PAPERS

5

DOWNLOADS
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1,826

SSRN CITATIONS
Rank 7,392

SSRN RANKINGS

Top 7,392

in Total Papers Citations

21

CROSSREF CITATIONS

121

Scholarly Papers (5)

1.
Downloads 887 ( 26,818)
Citation 14

Psychological Factors and Stock Option Exercise

Number of pages: 47 Posted: 19 Apr 1998
Stanford Graduate School of Business, Pennsylvania State University, University Park - Department of Accounting and University of North Carolina at Chapel Hill
Downloads 887 (26,388)
Citation 14

Abstract:

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Psychological Factors and Stock Option Exercise

Quarterly Journal of Economics
Posted: 16 Mar 1999
Stanford Graduate School of Business, Pennsylvania State University, University Park - Department of Accounting and University of North Carolina at Chapel Hill

Abstract:

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2.

Where Consumers Diverge from Others: Identity Signaling and Product Domains

Journal of Consumer Research, Vol. 34, August 2007
Number of pages: 14 Posted: 27 Sep 2007
Jonah A. Berger and Chip Heath
University of Pennsylvania - Marketing Department and Stanford Graduate School of Business
Downloads 556 (50,406)
Citation 8

Abstract:

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Social Influence, Social Contagion, Identity, Reference Groups

3.

Who Drives Divergence? Identity-Signaling, Outgroup Dissimilarity, and the Abandonment of Cultural Tastes

Journals of Personality and Social Psychology, Forthcoming
Number of pages: 56 Posted: 12 May 2008
Jonah A. Berger and Chip Heath
University of Pennsylvania - Marketing Department and Stanford Graduate School of Business
Downloads 199 (158,272)
Citation 2

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Culture, Diffusion, Identity, Social Influence, and Intergroup Processes

4.

Idea Habitats: How the Prevalence of Environmental Cues Influences the Success of Ideas

Cognitive Science, Vol. 29, No. 2, pp. 195-221, 2005
Number of pages: 27 Posted: 09 Aug 2005
Jonah A. Berger and Chip Heath
University of Pennsylvania - Marketing Department and Stanford Graduate School of Business
Downloads 184 (169,993)

Abstract:

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Culture, memory, retrieval, social representations

5.

Good Reasons Sell: Reason-Based Choice Among Group and Individual Investors in the Stock Market

Management Science, Vol. 49, No. 12, pp. 1636-1652, December 2003
Posted: 15 Apr 2004
Brad M. Barber, Chip Heath and Terrance Odean
University of California, Davis, Stanford Graduate School of Business and University of California, Berkeley - Haas School of Business

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Reason-based choice, group decision making, group polarization