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Sulabhi Pokharel
Kathmandu College of Management
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SCHOLARLY PAPERS
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Scholarly Papers (1)
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1.
Effect of Social Media on Consumer Buying Behavior in the Electronics Market
Journal of UTEC Engineering Management, volume 2, issue 01, 2024[
10.36344/utecem.2024.v02i01.009
]
Number of pages: 12
Posted: 09 Oct 2024
Ritesh Kumar Thakur
,
Riddhi Dangol
,
Ritika Bhatta
, Sulabhi Pokharel,
Zenith Shrestha
and
Amit Sah
Kathmandu College of Management, Kathmandu College of Management, Kathmandu College of Management, Kathmandu College of Management, Kathmandu College of Management and Kathmandu College of Management
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Abstract:
Social Media, Social Media Engagement Metrics, Social Media Influencers and Celebrities
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