Marcus K. Adevi

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Swedish Consumers’ Perspectives on Wild Bilberries: Attitudes, Associations, Consumption Patterns, and Foraging Behaviour

Number of pages: 32 Posted: 31 Oct 2024
Elizabeth S. Collier, Marcus K. Adevi, Joshua J. Mayers, Anne Normann, Thomas T. Lennerfors, Cecilia Norman and Johnn Andersson
affiliation not provided to SSRN, affiliation not provided to SSRN, RISE Research Institutes of Sweden - Department of Agriculture and Food, affiliation not provided to SSRN, Uppsala University, Independent and RISE Research Institutes of Sweden
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Bilberries, food culture, Myths, Sustainability Transitions, Voice of the Consumer, healthy eating