Zoe Chance

Yale School of Management

165 Whitney Ave

New Haven, CT 06511

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'Repayment-by-Purchase' Helps Consumers to Reduce Credit Card Debt

Harvard Business School Marketing Unit Working Paper No. 21-060
Number of pages: 64 Posted: 16 Nov 2020
Ohio State University (OSU), The Wharton School, Commonwealth Bank of Australia, Yale School of Management and Harvard Business School - Marketing Unit
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Abstract:

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consumer debt, goal pursuit, goal progress, financial decision-making, personal finance