Hannah Batterson

Luther College

Undergraduate Student

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CONSUMER RESPONSE TO NEGATIVE SHOPPING EXPERIENCES

Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior,
Volume 37, No. 2, Pp. 22-42. https://jcsdcb.com/index.php/JCSDCB/article/view/1022

Number of pages: 21 Posted: 05 Feb 2025

Ronald B. Larson and Hannah Batterson

Western Michigan University and Luther College

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