Hooman Amiri

Payame Noor University

Iran

University of Social Welfare and Rehabilitation Sciences

Researcher

Iran

University of New Hampshire

15 College Road

Durham, NH 03824

United States

  • Payame Noor University

  • University of Social Welfare and Rehabilitation Sciences

  • University of New Hampshire

SCHOLARLY PAPERS

1

DOWNLOADS

37

TOTAL CITATIONS

0

Scholarly Papers (1)

Actions:
Email selected abstracts
1.

Designing and Implementing Effective Advertising Model: A quantitative EEG-Based Psychological Approach to Influencing Consumer Behavior and Decision-Making

Number of pages: 22 Posted: 07 Apr 2025
Hooman Amiri, Hooshang Mirzaie, Hojjatollah Haghgoo and Ali Ghorbani
Payame Noor University, University of Social Welfare and Rehabilitation Sciences, University of Social Welfare and Rehabilitation Sciences and Payame Noor University
Downloads 37 (959,911)

Abstract:

Loading...

Consumer neuroscience, EEG, Neuromarketing, Advertising Effectiveness, Consumer behavior, Decision-Making, Health Messaging