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Shariq Raziuddin Hussain

Independent

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Scholarly Papers (1)

1.

The Personalization Paradox: When AI Stops Helping and Starts Overwhelming

Number of pages: 6 Posted: 24 Apr 2025
Shariq Raziuddin Hussain
Independent
Downloads 364 (205,172)

Abstract:

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AI personalization, consumer behaviour, decision fatigue, impulse buying, digital trust, hyper-personalization, behavioural economics