361 Mendoza College of Business
Notre Dame, IN 46556-5646
United States
University of Notre Dame
Shopper Journey, Retailing
Shopper marketing; unplanned purchase; state dependence; self-regulation; cueing theory; autocorrelated probit models; Bayesian methods; licensing effect
Endogeneity, Bayesian model choice
attribute non-attendance, discrete choice modelling, stated preference, latent class models, stochastic attribute selection models, C25, Q26, Q51