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Juvielyn Fiesta

Nueva Ecija Science and Technology

SCHOLARLY PAPERS

2

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447

TOTAL CITATIONS

1

Scholarly Papers (2)

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1.

CONSUMER PREFERENCES AND PURCHASING BEHAVIOR IN THE FOOD SERVICE INDUSTRY IN NUEVA ECIJA

Number of pages: 12 Posted: 14 May 2025
Reinalyn Oria, Charles John Tangunan, Kristine Joy Salas, Marjorie Manalo, Juvielyn Fiesta, Mary Grace Simbulan, John Paul Noveras, Rosalinda Magno, Kristianne Natividad, MARIEL VILLANUEVA, MA. REGINA VIRAY, Elmar Frany and Jessica Bolisay
Philippine Army, Nueva Ecija University of Science and Technology, Holy Cross College, Nueva Ecija University of Science and Technology, Nueva Ecija Science and Technology, Nueva Ecija Science and Technology, Nueva Ecija Science and Technology, Department of Education, Nueva Ecija Science and Technology, Nueva Ecija University of Science and Technology, Nueva Ecija University of Science and Technology, Nueva Ecija Science and Technology and Nueva Ecija Science and Technology
Downloads 262 (290,667)
Citation 1

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Purchasing Behavior, Consumer Preferences, Food Service, Marketing Strategies, Nueva Ecija

2.

THE IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON BRAND EQUITY AND CONSUMER LOYALTY A STUDY OF FAST-FOOD CHAINS IN CABANATUAN CITY

Number of pages: 14 Posted: 14 May 2025
Lester Parungao, Charles John Tangunan, Juvielyn Fiesta and Noel Agustin
Nueva Ecija University of Science and Technology, Nueva Ecija University of Science and Technology, Nueva Ecija Science and Technology and Nueva Ecija University of Science and Technology
Downloads 185 (413,774)

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Brand Awareness, Brand Equity, Brand Trust, Consumer Loyalty, Corporate Social Responsibility, Environmental Responsibility, Ethical Practices, Fast Food Chain, Perceived Quality and Social Initiatives