Ying Xie

University of Texas at Dallas

Associate Professor of Marketing

2601 North Floyd Road

Richardson, TX 75083

United States

SCHOLARLY PAPERS

16

DOWNLOADS
Rank 26,644

SSRN RANKINGS

Top 26,644

in Total Papers Downloads

4,042

TOTAL CITATIONS
Rank 21,072

SSRN RANKINGS

Top 21,072

in Total Papers Citations

50

Scholarly Papers (16)

1.

Modeling Multi-Channel Advertising Attribution Across Competitors

Number of pages: 58 Posted: 06 Oct 2017
Yiyi Li, Ying Xie and Eric Zheng
University of Texas at Arlington - College of Business Administration, University of Texas at Dallas and University of Texas at Dallas
Downloads 724 (74,777)
Citation 5

Abstract:

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multi-channel attribution, competition, purchase funnel

2.

Generative AI and Job Satisfaction: Evidence from Glassdoor Employee Reviews

Number of pages: 50 Posted: 07 Oct 2024 Last Revised: 11 Dec 2024
Khai Chiong and Ying Xie
University of Texas at Dallas - Naveen Jindal School of Management and University of Texas at Dallas
Downloads 514 (116,562)

Abstract:

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Generative AI, ChatGPT, Glassdoor, Reviews, Continuous Treatment

3.

Watching Intensity and Media Franchise Engagement

Number of pages: 59 Posted: 15 Jun 2017 Last Revised: 18 Apr 2024
Mina Ameri, Elisabeth Honka and Ying Xie
University of Pittsburgh, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Texas at Dallas
Downloads 410 (150,708)

Abstract:

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Watching Intensity, Media Consumption, Binge-Watching, Media Franchise, Consumer Engagement, Online Movie Streaming

4.

From Strangers to Friends: Tie Formations and Online Activities in an Evolving Social Network

Number of pages: 71 Posted: 26 Jun 2017 Last Revised: 25 Apr 2022
Mina Ameri, Elisabeth Honka and Ying Xie
University of Pittsburgh, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Texas at Dallas
Downloads 409 (151,117)
Citation 7

Abstract:

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Social Network Formation, Product Adoption, User-Generated Content, Peer Effects

5.

The Impact of Mobile-App Adoption on Grocery-Purchase Behavior

Number of pages: 55 Posted: 26 Apr 2018
Boram Lim, Ying Xie and Ernan Haruvy
University of Texas at Dallas - Naveen Jindal School of Management, University of Texas at Dallas and McGill University
Downloads 380 (164,162)
Citation 1

Abstract:

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Mobile Shopping Channel, Shopping Channel Introduction, Retailing

6.

Word-of-Mouth, Observed Adoptions, and Anime Watching Decisions: The Role of the Personal versus the Community Network

Number of pages: 40 Posted: 22 Jun 2016 Last Revised: 24 Nov 2018
Mina Ameri, Elisabeth Honka and Ying Xie
University of Pittsburgh, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Texas at Dallas
Downloads 375 (166,527)
Citation 9

Abstract:

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Word-of-Mouth, Observed Adoptions, Social Learning, Product Adoption, Social Networks

7.

The Power of Star Creators: Evidence from the Live Streaming Industry

Number of pages: 60 Posted: 07 Jun 2022 Last Revised: 08 May 2023
Kun Qian and Ying Xie
University of Massachusetts Amherst - Department of Marketing and University of Texas at Dallas
Downloads 331 (190,910)
Citation 1

Abstract:

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Stardom, Content creation, Live streaming, Asymmetric competition, Salop model, DID model, Synthetic control.

8.

Immediate and Enduring Effects of Digital Badges on Online Content Consumption and Generation

International Journal of Research in Marketing, forthcoming
Number of pages: 56 Posted: 20 Apr 2020 Last Revised: 17 Nov 2022
Shijie Lu, Ying Xie and Xingyu Chen
University of Notre Dame, University of Texas at Dallas and Shenzhen University - Department of Marketing
Downloads 253 (252,602)

Abstract:

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online community; user-generated content; engagement; gamification; digital badge; hidden Markov model; dynamic choice model

9.

Why do Investors Update Reference Prices Asymmetrically?

Number of pages: 37 Posted: 17 Oct 2010
University of Colorado at Boulder - Leeds School of Business, University of Texas at Dallas and University of Toronto - Behavioural Economics in Action at Rotman (BEAR)
Downloads 213 (298,301)
Citation 2

Abstract:

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Reference Prices, Reference Price Updating, Investor Behavior, Stock Investing

10.

Price Search and Periodic Price Discounts

Number of pages: 35 Posted: 28 Jul 2016
Xing Zhang, Tat Chan and Ying Xie
Fudan University - School of Management, Washington University in St. Louis - John M. Olin Business School and University of Texas at Dallas
Downloads 163 (380,072)
Citation 7

Abstract:

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Price variation, price competition, search cost, mixed pricing strategy, non-parametric empirical likelihood method

11.

Treatment Effectiveness and Side Effects: A Model of Physician Learning

Number of pages: 40 Posted: 22 Aug 2012
Washington University in St. Louis - John M. Olin Business School, Washington University in St. Louis - John M. Olin Business School and University of Texas at Dallas
Downloads 120 (486,215)
Citation 8

Abstract:

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learning, effectiveness, side effects, physician decision, healthcare, pharmaceutical marketing

12.

Comparative Messaging, Learning and Forgetting: Evidence from Pharmaceutical Drug Detailing

Number of pages: 47 Posted: 11 Sep 2020
Santa Clara University, University of Texas at Dallas and University of Chicago
Downloads 94 (578,703)
Citation 1

Abstract:

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13.

Facilitating Fit-Revelation in the Competitive Market

Gu, Jane and Ying Xie (2013), “Providing Fit-Revealing Information in the Competitive Market,”Management Science, 59 (5), 1196-1212.
Number of pages: 34 Posted: 06 Mar 2015
Jane Z. Gu and Ying Xie
University of Connecticut - Department of Marketing and University of Texas at Dallas
Downloads 55 (772,699)
Citation 9

Abstract:

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Consumer Fit Uncertainty, Fit-Revelation, Competitive Strategies, Game Theory

14.

Mobilizing Donors on Social Media: The Role of Ad Tone and Comparative Advertising for Online Political Fundraising

Number of pages: 44
University of Iowa, University of Texas at Dallas and University of Texas at Dallas
Downloads 1

Abstract:

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Political Fundraising, Political Advertising, Social Media Advertising, Donor Behavior

15.

Beyond Home Delivery: An Empirical Examination of the Impact of Self-Pickup Stations on Online Shopping

Posted: 05 Oct 2023 Last Revised: 30 Dec 2024
Jingcun Cao, Chenxi Liao and Ying Xie
The University of Hong Kong, The Chinese University of Hong Kong (CUHK) - CUHK Business School and University of Texas at Dallas

Abstract:

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Click-and-Collect, Self-Pickup Station, Online Shopping, Delivery Service, Difference-in-Differences (DiD) Design, E-commerce

16.

Measuring the Lifetime Value of Customers Acquired from Google Search Advertising

Posted: 13 Aug 2009 Last Revised: 02 Jul 2015
Tat Y. Chan, Chunhua Wu and Ying Xie
Washington University in St. Louis - John M. Olin Business School, University of British Columbia (UBC) - Sauder School of Business and University of Texas at Dallas

Abstract:

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Customer Lifetime Value, Multiple-Channel Shopping,Sponsored Search Advertising