Lizhen Xu

Georgia Institute of Technology - Scheller College of Business

Assistant Professor of IT Management

United States

SCHOLARLY PAPERS

9

DOWNLOADS
Rank 17,593

SSRN RANKINGS

Top 17,593

in Total Papers Downloads

2,080

CITATIONS
Rank 33,134

SSRN RANKINGS

Top 33,134

in Total Papers Citations

6

Scholarly Papers (9)

1.

Effects of the Presence of Organic Listing in Search Advertising

Information Systems Research, Vol. 23, No. 4, pp. 1284-1302, 2012 , McCombs Research Paper Series No. IROM-13-09
Number of pages: 48 Posted: 27 May 2009 Last Revised: 27 Oct 2015
Georgia Institute of Technology - Scheller College of Business, University of Texas at Dallas - Jindal School of Management and University of Texas at Austin - Department of Information, Risk and Operations Management
Downloads 511 (41,370)
Citation 3

Abstract:

Organic Listing, Sponsored Bidding, Search Advertising, Information Structure, Asymmetric Differentiation, Price Competition

2.

Path to Purchase: A Mutually Exciting Point Process Model for Online Advertising and Conversion

Management Science, Vol. 60, No. 6, pp. 1392-1412, 2014
Number of pages: 42 Posted: 20 Sep 2012 Last Revised: 27 Oct 2015
Georgia Institute of Technology - Scheller College of Business, University of Texas at Austin and University of Texas at Austin - Department of Information, Risk and Operations Management
Downloads 451 (36,738)

Abstract:

attribution model, online advertising, conversion, mutually exciting point process, multivariate stochastic model, search advertisement, display advertisement, business analytics

3.

Oligopolistic Pricing with Online Search

Journal of Management Information Systems, Vol. 27, No. 3, pp. 111-141, 2011, McCombs Research Paper Series IROM-03-10
Number of pages: 41 Posted: 11 Apr 2010 Last Revised: 27 Oct 2015
Georgia Institute of Technology - Scheller College of Business, University of Texas at Dallas - Jindal School of Management and University of Texas at Austin - Department of Information, Risk and Operations Management
Downloads 306 (73,983)
Citation 2

Abstract:

Pricing, Search, Oligopolistic Competition, Price Dispersion, Local Competition

4.

Managing Project Failure Risk through Contingent Contracts in Procurement Auctions

Decision Analysis, Vol. 7, No. 1, pp. 23-39, 2010, McCombs Research Paper Series No. IROM-14-09
Number of pages: 38 Posted: 09 Jun 2009 Last Revised: 27 Oct 2015
University of Texas at Dallas - Jindal School of Management, Georgia Institute of Technology - Scheller College of Business and University of Texas at Austin - Department of Information, Risk and Operations Management
Downloads 250 (93,554)
Citation 1

Abstract:

Procurement auctions, Contingent contract, Scoring rule

5.

A Dynamic Structural Model for Heterogeneous Mobile Data Consumption and Promotion Design

Number of pages: 43 Posted: 20 Dec 2014 Last Revised: 27 Oct 2015
Georgia Institute of Technology - Scheller College of Business, University of Texas at Austin, Georgia Institute of Technology - Scheller College of Business, Tsinghua University - School of Economics & Management and Tsinghua University - School of Economics & Management
Downloads 133 (118,342)

Abstract:

dynamic structural model; mobile data; individual heterogeneity; price sensitivity; forward-looking consumption pattern; myopic consumption pattern; month-end promotion

6.

Online Reviews and Collaborative Service Provision: A Signal-Jamming Model

Forthcoming in Production and Operations Management, Mays Business School Research Paper No. 2595073, Georgia Tech Scheller College of Business Research Paper No. 2015-15
Number of pages: 71 Posted: 18 Apr 2015 Last Revised: 15 Jun 2016
Haoying Sun and Lizhen Xu
Texas A&M University - Mays Business School and Georgia Institute of Technology - Scheller College of Business
Downloads 53 (172,347)

Abstract:

online review, collaborative service, signal jamming, educational service, bivariate signal, strategic complements and substitutes

7.

Strategic Intellectual Property Sharing: Competition on an Open Technology Platform Under Network Effects

Georgia Tech Scheller College of Business Research Paper No. 17-7
Number of pages: 42 Posted: 16 Sep 2016
Georgia Institute of Technology - Scheller College of Business, Georgia Institute of Technology - Ernest Scheller Jr. College of Business and Georgia Institute of Technology - Scheller College of Business
Downloads 0 (317,977)

Abstract:

platform economics, openness, intellectual property, network effects, competition, co-opetition, absorptive capacity, software

8.

A Dynamic Structural Model for Heterogenous Mobile Data Consumption and Promotion Design

Georgia Tech Scheller College of Business Research Paper No. 5
Number of pages: 44 Posted: 06 Nov 2015
Georgia Institute of Technology - Scheller College of Business, University of Texas at Austin, Georgia Institute of Technology - Scheller College of Business, Tsinghua University - School of Economics & Management and Tsinghua University - School of Economics & Management
Downloads 0 (315,056)

Abstract:

mobile data; individual heterogeneity; price sensitivity; forward-looking consumption pattern; month-end promotion; dynamic structural model

9.

Price Competition and Endogenous Valuation in Search Advertising

Journal of Marketing Research, Vol. 48, No. 3, pp. 566-586, 2011 , McCombs Research Paper Series No. IROM-11-09
Posted: 04 Mar 2009 Last Revised: 27 Oct 2015
Georgia Institute of Technology - Scheller College of Business, University of Texas at Dallas - Jindal School of Management and University of Texas at Austin - Department of Information, Risk and Operations Management

Abstract:

Price Competition, Endogenous Valuation, Search Advertising, Online Search, Price Dispersion, Bidding Incentive