Dinesh Kumar Gupta

Guru Jambheshwar University of Science and Technology - Department of Business Management

hisar, haryana 125001

India

SCHOLARLY PAPERS

10

DOWNLOADS
Rank 2,535

SSRN RANKINGS

Top 2,535

in Total Papers Downloads

13,459

CITATIONS

0

Ideas:
“  MANAGEMENT OF PREVENTION OF CYBER CRIMES IN INDIA AND SECURITY CONCERNS IN USE OF BANKING DIGITAL CHANNELS  ”

Scholarly Papers (10)

1.

Impact of Celebrity Endorsement on Consumer Buying Behaviour and Brand Building

Posted: 05 Aug 2008
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 10,413 (394)

Abstract:

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impact, celebrity endorsement, endorser, consumer bying behaviour, brand building, product, advertisement

2.

Marketing Strategies of Commercial Banks in India with Reference to Alternate Delivery Channels - Part I - Public Sector Bank's Edge

Number of pages: 13 Posted: 13 Oct 2013
Dinesh Kumar Gupta and Dr. Pradeep Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management and Professor, Haryana School Of Business, G.J.U.S.& T., Hisar
Downloads 760 (31,115)

Abstract:

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Commercial banks in India, nationalised banks, private sector banks, marketing, strategy, price determination, driving factors for e-delivery channels

3.

Demonetization in India 2016 -- Mother Tongue Friendly E-Delivery Banking Channels for Cashless Growth

Number of pages: 8 Posted: 11 Jan 2017
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 699 (34,839)

Abstract:

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demonetization, mother tongue friendly banking channels

4.

Demonetization and Its Overall Impact

Number of pages: 8 Posted: 27 Mar 2017
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 465 (59,190)

Abstract:

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Demonetisation, cashless, less cash, black money, alternate banking channels

5.

Mother Tongue Friendly e-Delivery Banking Channels in India - Ultimate Solution for its Popular Usage

Number of pages: 9 Posted: 18 Jun 2008 Last Revised: 29 Jul 2014
Dinesh Kumar Gupta and Dr. Pradeep Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management and Professor, Haryana School Of Business, G.J.U.S.& T., Hisar
Downloads 371 (77,504)

Abstract:

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Mother tongue friendly, Hindi, Internet Banking, India, Public sector Banks

6.

Internet Banking in India - What Hinders Technology Spread in Rural Areas

Posted: 29 Aug 2007 Last Revised: 29 Dec 2014
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 328 (89,303)

Abstract:

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internet banking, rural India, optimum utilisation of technology, India, cost effectiveness, mother tongue

7.

Impact of Merger of One Nationalised Bank with Another Nationalised Bank – Lessons from Merger in Indian Banking Industry

Number of pages: 14 Posted: 05 Jul 2010 Last Revised: 22 Sep 2013
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 310 (95,064)

Abstract:

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change, nationalised banks in India , Public sector banks, Narsimham committee, merger, NBI, PNB

8.

Good Governance in Indian Corporates: Some Issues

Number of pages: 14 Posted: 20 Jun 2010 Last Revised: 14 Aug 2016
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 41 (411,100)

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Corporate world, India, Science of governance, Dharma, stakeholders, values, integrity, moral ethics, long term, Satyam issue

9.

Why Rupay Card for India

Number of pages: 5 Posted: 06 Sep 2017
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 38 (422,734)

Abstract:

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Rupay card, domestic payment gateway, drainage

10.

Are Our Efforts Insufficient to Curb Cyber Crimes

Number of pages: 7 Posted: 06 Sep 2017 Last Revised: 09 Sep 2017
Dinesh Kumar Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management
Downloads 34 (438,979)

Abstract:

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cyber crime, internet, cards, financial providers