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Rod B. McNaughton

University of Waterloo - Department of Management Sciences

Professor, Eyton Chair in Entrepreneurship

Waterloo, Ontario N2L 3G1

Canada

  • University of Waterloo - Department of Management Sciences

SCHOLARLY PAPERS

8

DOWNLOADS

247

TOTAL CITATIONS

1

Scholarly Papers (8)

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1.

Using the I-Markor Scale to Identify Market-Oriented Individuals in the Financial Services Sector

Journal of Services Marketing 23(4):236-248
Number of pages: 36 Posted: 18 Apr 2017
Francine Schlosser and Rod B. McNaughton
University of Windsor and University of Waterloo - Department of Management Sciences
Downloads 86 (771,553)
Citation 1

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2.

Internal Stakeholder Views of a Market Orientation Strategy: Implications for Implementation

Journal of Strategic Marketing 15(4):307-325
Number of pages: 36 Posted: 18 Apr 2017
Francine Schlosser and Rod B. McNaughton
University of Windsor and University of Waterloo - Department of Management Sciences
Downloads 72 (860,052)

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Market Orientation, Internal Stakeholder, Stakeholder, Employee Attitudes, Strategy, Services Marketing

3.

Student Perceptions of Workplace Communication During Co-Operative Work Term Experiences

Journal of Cooperative Education and Internships 39: 24-33
Number of pages: 10 Posted: 19 Apr 2017
Francine Schlosser and Rod B. McNaughton
University of Windsor and University of Waterloo - Department of Management Sciences
Downloads 46 (1,109,210)

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4.

Individual-Level Antecedents to Market-Oriented Actions

Journal of Business Research 60(5):438-446
Number of pages: 32 Posted: 18 Apr 2017
Francine Schlosser and Rod B. McNaughton
University of Windsor and University of Waterloo - Department of Management Sciences
Downloads 43 (1,145,425)

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Market Orientation, Services Marketing, Psychological Contract, Learning Orientation, Customer Contact

5.

The Internationalization of Internet-Enabled Entrepreneurial Firms: Evidence from Europe and North America

University of Illinois at Urbana-Champaign's Academy for Entrepreneurial Leadership Historical Research Reference in Entrepreneurship
Posted: 24 Nov 2009
Sharon P Loane and Rod B. McNaughton
Ulster University and University of Waterloo - Department of Management Sciences

Abstract:

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6.

The Export Mode Decision-Making Process in Small Knowledge-Intensive Firms

University of Illinois at Urbana-Champaign's Academy for Entrepreneurial Leadership Historical Research Reference in Entrepreneurship
Posted: 24 Nov 2009
Rod B. McNaughton
University of Waterloo - Department of Management Sciences

Abstract:

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Intuition, Software industry, Managers, Decision aids, Distribution channels, Software, Management decisions, Exports & imports, Transaction costs

7.

The Case of Canadian Computer Software Firms

University of Illinois at Urbana-Champaign's Academy for Entrepreneurial Leadership Historical Research Reference in Entrepreneurship
Posted: 04 Nov 2009
Rod B. McNaughton
University of Waterloo - Department of Management Sciences

Abstract:

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Standardization, Firm location, High technology industries, Clusters, Exports & imports, Software, Firm size

8.

Capital Structure and the Pace of SME Internationalization

University of Illinois at Urbana-Champaign's Academy for Entrepreneurial Leadership Historical Research Reference in Entrepreneurship
Posted: 04 Nov 2009
Rod B. McNaughton and Jim Bell
University of Waterloo - Department of Management Sciences and affiliation not provided to SSRN

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Venture capitalists, Capital structure, Firm growth, International expansion