Pinar Yildirim

University of Pennsylvania - The Wharton School

3641 Locust Walk

Philadelphia, PA 19104-6365

United States

  • University of Pennsylvania - The Wharton School

SCHOLARLY PAPERS

18

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10

CROSSREF CITATIONS

31

Scholarly Papers (18)

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1.

Credit Scoring with Social Network Data

Yanhao Wei, Pinar Yildirim, Christophe Van den Bulte, Chrysanthos Dellarocas (2016) Credit Scoring with Social Network Data. Marketing Science 35(2):234-258.
Number of pages: 26 Posted: 03 Aug 2014 Last Revised: 02 Mar 2018
Yanhao Wei, Pinar Yildirim, Christophe Van den Bulte and Chrysanthos Dellarocas
University of Southern California - Marshall School of Business, University of Pennsylvania - The Wharton School, University of Pennsylvania - Marketing Department and Boston University, Questrom School of Business - Department of Information Systems
Downloads 3,255 (3,197)
Citation 7

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social networks, credit scores, credit financing

2.

Competing by Restricting Choice: The Case of Search Platforms

Management Science, Aug 2018, Vol. 64 No.8, Pages 3574-3594, Harvard Business School Strategy Unit Working Paper No. 10-098
Number of pages: 45 Posted: 18 May 2010 Last Revised: 11 Jun 2019
Hanna Halaburda, Mikolaj Jan Piskorski and Pinar Yildirim
New York University (NYU) - Leonard N. Stern School of Business, IMD and University of Pennsylvania - The Wharton School
Downloads 925 (24,450)
Citation 10

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matching platform, indirect network effects, limits to network effects

3.

Social Media and Political Donations: New Technology and Incumbency Advantage in the United States

Downloads 654 ( 39,415)
Citation 3

Social Media and Political Donations: New Technology and Incumbency Advantage in the United States

Number of pages: 65 Posted: 09 Sep 2016 Last Revised: 05 Feb 2017
Maria Petrova, Ananya Sen and Pinar Yildirim
Barcelona Graduate School of Economics (Barcelona GSE), Carnegie Mellon University - H. John Heinz III School of Public Policy and Management and University of Pennsylvania - The Wharton School
Downloads 654 (38,843)
Citation 4

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social media, Twitter, political donations, elections, political candidates

Social Media and Political Donations: New Technology and Incumbency Advantage in the United States

CEPR Discussion Paper No. DP11808
Number of pages: 68 Posted: 30 Jan 2017
Maria Petrova, Ananya Sen and Pinar Yildirim
Barcelona Graduate School of Economics (Barcelona GSE), Carnegie Mellon University - H. John Heinz III School of Public Policy and Management and University of Pennsylvania - The Wharton School
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4.

Clicks Bias in Editorial Decisions: How Does Popularity Shape Online News Coverage?

Number of pages: 55 Posted: 27 Jun 2015 Last Revised: 31 Dec 2016
Ananya Sen and Pinar Yildirim
Carnegie Mellon University - H. John Heinz III School of Public Policy and Management and University of Pennsylvania - The Wharton School
Downloads 546 (49,938)
Citation 6

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media bias, advertising, hard news, clicks, online traffic

5.

Managing Automation in Teams

Number of pages: 49 Posted: 14 Sep 2017 Last Revised: 23 Sep 2018
Mustafa Dogan and Pinar Yildirim
MIT Sloan School of Management and University of Pennsylvania - The Wharton School
Downloads 387 (76,263)
Citation 1

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Automation, Teams, Compensation Contracts, Game Theory

6.

Conspicuous Consumption on the Long Tail: How Can Luxury Brands Benefit from Counterfeits?

Number of pages: 55 Posted: 07 Oct 2016 Last Revised: 15 Nov 2016
Pinar Yildirim, Zhenqi Liu and Z. John Zhang
University of Pennsylvania - The Wharton School, University of Pennsylvania and University of Pennsylvania - The Wharton School - Department of Marketing
Downloads 359 (83,226)

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7.

Optimal Network Design for Inducing Effort

Number of pages: 41 Posted: 09 Jun 2016 Last Revised: 22 Jul 2018
Pinar Yildirim, Yanhao Wei, Christophe Van den Bulte and Joy Lu
University of Pennsylvania - The Wharton School, University of Southern California - Marshall School of Business, University of Pennsylvania - Marketing Department and University of Pennsylvania, The Wharton School, Students
Downloads 317 (95,700)

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social networks, social conformity, goals

8.

A Theory of Minimalist Luxury

Number of pages: 50 Posted: 10 Oct 2018 Last Revised: 02 Jul 2019
Zhenqi Liu, Pinar Yildirim and Z. John Zhang
University of Pennsylvania, University of Pennsylvania - The Wharton School and University of Pennsylvania - The Wharton School - Department of Marketing
Downloads 165 (181,876)

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Luxury Branding, Signaling Games, Emerging Markets, Marketing, Pricing

9.

Distribution Network Redesign for Marketing Competitiveness

Shang, Jennifer, T. Pinar Yildirim, Pandu Tadikamalla, Vikas Mittal, & Lawrence H. Brown (2009) "Distribution network redesign for marketing competitiveness" Journal of Marketing, March, 73(2), 146-163. (2009)
Number of pages: 18 Posted: 16 Oct 2013
Jennifer Shang, Pinar Yildirim, Pandu R. Tadikamalla, Vikas Mittal and Lawrence Brown
University of Pittsburgh - Katz Graduate School of Business, University of Pennsylvania - The Wharton School, University of Pittsburgh - Operations, Decision Sciences, and Artificial Intelligence Group, Rice University and GlaxoSmithKline Company
Downloads 160 (186,682)

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location theory, optimization, decision calculus, network design, supply chain model

10.

Matching Pennies on the Campaign Trail: An Empirical Study of Senate Elections and Media Coverage

Downloads 151 (196,000)
Citation 2

Matching Pennies on the Campaign Trail: An Empirical Study of Senate Elections and Media Coverage

Number of pages: 55 Posted: 18 Jun 2015 Last Revised: 20 Jun 2015
Camilo Garcia-Jimeno and Pinar Yildirim
University of Pennsylvania - Department of Economics and University of Pennsylvania - The Wharton School
Downloads 147 (200,780)
Citation 2

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political campaigns, senate elections, media, campaign speeches

Matching Pennies on the Campaign Trail: An Empirical Study of Senate Elections and Media Coverage

NBER Working Paper No. w23198
Number of pages: 58 Posted: 27 Feb 2017
Camilo Garcia-Jimeno and Pinar Yildirim
University of Pennsylvania - Department of Economics and University of Pennsylvania - The Wharton School
Downloads 4 (655,779)

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11.

User-Generated Content and Bias in News Media

Management Science, 59:12, pp. 2655-2666
Number of pages: 13 Posted: 03 Feb 2011 Last Revised: 09 Mar 2018
Pinar Yildirim, Esther Gal-Or and Tansev Geylani
University of Pennsylvania - The Wharton School, University of Pittsburgh - Katz Graduate School of Business and University of Pittsburgh - Katz Graduate School of Business
Downloads 144 (203,737)
Citation 1

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Media Competition, Bias in News, User-Generated Content, Product Line

12.

Strategic Automation and Decision-Making Authority

Number of pages: 43 Posted: 28 Sep 2018 Last Revised: 12 Mar 2019
Mustafa Dogan, Alexandre Jacquillat and Pinar Yildirim
MIT Sloan School of Management, Carnegie Mellon University and University of Pennsylvania - The Wharton School
Downloads 129 (222,546)

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Artificial Intelligence, Automation, Decision Making, Organizational Hierarchy

13.

Misrepresentation of Credence Goods and Channel Design

Number of pages: 51 Posted: 21 Jan 2015
Dinah Cohen-Vernik, Pinar Yildirim and Vikas Mittal
Rice University - Jones Graduate School of Business, University of Pennsylvania - The Wharton School and Rice University
Downloads 121 (233,534)

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B2B Marketing, Misrepresentation, Quality, Product Delivery, Channel Design

14.

Optimizing Online Promotion Planning: A Multi-Objective, Multi-Market, Multi-Period Approach

Number of pages: 44 Posted: 10 Jan 2016
Yuanchun Jiang, Jennifer Shang and Pinar Yildirim
Hefei University of Technology, University of Pittsburgh - Katz Graduate School of Business and University of Pennsylvania - The Wharton School
Downloads 113 (245,464)

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Optimization models, mixed integer programming, omni-channel retailing, promotional planning

15.

The Impact of Advertising on Media Bias

Gal-Or, Esther, Tansev Geylani, and T. Pinar Yildirim. "The impact of advertising on media bias." Journal of Marketing Research 49.1 (2012): 92-99.
Number of pages: 9 Posted: 12 Aug 2010 Last Revised: 30 Oct 2018
Esther Gal-Or, Tansev Geylani and Pinar Yildirim
University of Pittsburgh - Katz Graduate School of Business, University of Pittsburgh - Katz Graduate School of Business and University of Pennsylvania - The Wharton School
Downloads 102 (263,731)

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Media Competition, Bias in News, Advertising, Two-Sided Markets

16.

Hedging Customer Risk

Cust. Need. and Solut. (2014) 1:105–116
Number of pages: 12 Posted: 14 Apr 2015
Christopher Groening, Pinar Yildirim, Vikas Mittal and Pandu R. Tadikamalla
Kent State University, University of Pennsylvania - The Wharton School, Rice University and University of Pittsburgh - Operations, Decision Sciences, and Artificial Intelligence Group
Downloads 74 (321,980)

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Customer portfolio, Embeddedness, Portfolio

17.

Informal Lending and Entrepreneurship

Number of pages: 46 Posted: 21 Dec 2017
Pinar Yildirim and Geyu Yang
University of Pennsylvania - The Wharton School and Washington University in St. Louis - Department of Economics
Downloads 59 (362,611)

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informal lending, entrepreneurship

18.

Women, Rails and Telegraphs: An Empirical Study of Information Diffusion and Collective Action

NBER Working Paper No. w24495
Number of pages: 67 Posted: 12 Apr 2018
Camilo Garcia-Jimeno, Angel Diaz and Pinar Yildirim
University of Pennsylvania - Department of Economics, University of Pennsylvania and University of Pennsylvania - The Wharton School
Downloads 13 (568,189)
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