Raleigh, NC 27695
United States
http://https://sites.google.com/ncsu.edu/ram
North Carolina State University - Department of Business Management
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Healthcare management, health information exchange (HIE), healthcare and IT, readmission, length of stay, number of doctors involved in a visit.
Spillovers, Perception Spillovers, Branding, New Products, Consumers, Choice, Bayesian Learning Framework, Physician Prescription Behavior, Pharmaceuticals
Pharmaceuticals, Physician decision making, State dependence, choice models
human brand generated content, social media analytics, engagement, tone of social media content
online reviews, competitive spillovers, sentiment analysis, topic modeling, social media analytics, hotel industry
promotions, donations, segmentation, interdependence, gender, residence, cause-related marketing
centralized decision making, preoperative, patient flow, healthcare operations, difference-in-differences
front-of-package (FOP) nutrition labeling, competition, nutritional quality, public policy and marketing, difference-in-differences
customer data breach, data vulnerability, multichannel retailing, customer channel choice, natural experiment, difference-in-differences, propensity score matching
social media, social media analytics, firm generated content, digital marketing, integrated marketing communication, cross-buying behavior, customer relationship management, propensity score matching, difference-in-differences
social media marketing, social media participation, customer-firm relationship, shopping visit frequency,customer profitability, propensity score matching, quasi-experiment, difference-in-differences
Entrepreneurship
