Schloßplatz 4
Erlangen, DE Bavaria 91054
Germany
http://www.industriebetriebslehre.de
University of Erlangen-Nuremberg
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Music Industry, Music Distribution, Music Streaming Services, Business Model Innovation
creativity, workspace, workplace, physical work environment, literature review
creativity, individual creativity, affect, affective states, moods, emotions, literature review
social media, social networking site, brand post popularity, automotive industry, premium brands, communication effectivity
Content Analysis, High-tech, Marketing, Communication, Automotive, Mercedes
corporate accelerator, start-up collaboration, corporate entrepreneurship, organizational learning
creativity techniques, brainstorming, critical incident technique, idea generation, innovation management, interviews
social media, successful posts, communication effectiveness, marketing
digitalization, brand alliances, consumer perception, tech giants, premium brands
Social Media, Social Networking Site, Facebook, Social Media Posts, Marketing Communications, Social Media Excellence
Premium brands, Social media, Social networking sites, Brand posts, Automotive, Appeals, Communication strategy, Content analysis
activity-based workspaces, physical work environment, creativity, productivity
Youth entrepreneurship, motives, hurdles, obstacles, family background, gender, longitudinal study
technology push, market pull, technology and innovation management
entrepreneurship, student, gender, male, female
new product development, lead user, web 2.0, online communities, user-centric
New product development, lead user, web 2.0, online communities, user-centric innovation
product development, product innovation, innovation management
integrated idea management, strategic innovation management, suggestion system, emerging technology ventures
