Julian Badcock

Capco

Partner

120 Broadway, 15th Floor

New York, NY 10271

United States

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Applied Financial Marketing - Myth Versus Reality

Journal of Financial Transformation, Vol. 21, pp. 55-66, 2007

Number of pages: 12 Posted: 27 Nov 2007 Last Revised: 08 Jul 2009

Shahin Shojai, Julian Badcock and Alex De Fursac Gash

Capco Institute, Capco and Capco

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