Koert van Ittersum

University of Groningen

Professor of Marketing and Consumer Well-Being

Postbus 72

9700 AB Groningen

Netherlands

SCHOLARLY PAPERS

31

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CITATIONS
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Top 18,716

in Total Papers Citations

17

Scholarly Papers (31)

1.

Remanufacturing, Third-Party Competition, and Consumers' Perceived Value of New Products

Georgetown McDonough School of Business Research Paper No. 1983342
Number of pages: 26 Posted: 12 Jan 2012 Last Revised: 29 Oct 2015
Vishal Agrawal, Atalay Atasu and Koert van Ittersum
Georgetown University - McDonough School of Business, Georgia Institute of Technology - Sustainability and University of Groningen
Downloads 348 (53,991)
Citation 1

Abstract:

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remanufacturing, closed-loop supply chains, behavioral operations, competition

2.

Smart Shopping Carts: How Real-Time Feedback Influences Spending

Van Ittersum, Koert, Brian Wansink, Joost M.E. Pennings, and Daniel Sheehan (2013), “Smart Shopping Carts: How Real-Time Feedback Influences Spending,” Journal of Marketing, 77:6, 21-36.,
Number of pages: 48 Posted: 22 Jul 2013 Last Revised: 30 Apr 2017
University of Groningen, Cornell University, Maastricht University and Georgia Institute of Technology
Downloads 189 (85,631)

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real-time spending feedback, grocery shopping behavior, smart shopping carts, budget shoppers, nonbudget shoppers

3.

'Bottoms Up!' The Influence of Elongation on Pouring and Consumption Volume

Journal of Consumer Research, Vol. 30, pp. 455-464, December 2003
Number of pages: 10 Posted: 05 Feb 2010
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 121 (154,254)
Citation 3

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4.

The Influence of the Image of a Product's Region of Origin on Product Evaluation

Journal of Business Research, Vol. 56, 2003
Number of pages: 12 Posted: 05 Feb 2010 Last Revised: 17 Feb 2010
University of Groningen, Maastricht University - Department of Statistics and Wageningen UR
Downloads 105 (148,001)
Citation 4

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Region of Origin, Product-Specific Regional Image, Regional Product, Product Evaluation

5.

News Media Channels: Complements or Substitutes? Evidence from Mobile Phone Usage

Journal of Marketing, Forthcoming
Number of pages: 56 Posted: 13 Apr 2014
Jiao Xu, Chris Forman, Jun B. Kim and Koert van Ittersum
Georgia Institute of Technology - Scheller College of Business, Cornell University - Dyson School of Applied Economics and Management, HKUST Business School and University of Groningen
Downloads 99 (164,630)

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online media consumption, mobile news app, mobile news website, complementarity, pseudo panel analysis

6.

Cumulative Timed Intent: A New Predictive Tool for Technology Adoption

Journal of Marketing Research, Forthcoming
Number of pages: 49 Posted: 03 Feb 2010 Last Revised: 06 Feb 2010
Koert van Ittersum and Fred M. Feinberg
University of Groningen and University of Michigan at Ann Arbor - Marketing
Downloads 94 (210,586)

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self-reported intentions, cumulative timed intent, technology adoption, predictive accuracy, hierarchical Bayes

7.

Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending

Van Ittersum, Koert, Joost M.E. Pennings, and Brian Wansink (2010), “Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending,” Journal of Marketing, 74:2 (April), 90-104.,
Number of pages: 38 Posted: 03 Feb 2010 Last Revised: 30 Apr 2017
Koert van Ittersum, Joost M. E. Pennings and Brian Wansink
University of Groningen, Maastricht University and Cornell University
Downloads 70 (273,455)

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budget shoppers, in-store spending behavior, mental computation, basket estimation, retail price setting

8.

The Lexus or the Olive Tree? Trading Off Between Global Convergence and Local Divergence

International Journal of Research in Marketing, Forthcoming
Number of pages: 42 Posted: 01 Feb 2010 Last Revised: 17 Feb 2010
Koert van Ittersum and Nancy Y. Wong
University of Groningen and affiliation not provided to SSRN
Downloads 70 (259,326)

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Consumer Behavior, Cross-cultural and International Marketing, Globalization, Public Policy, Focus groups, Survey research, Secondary data, Regression

9.

The Role of the Region of Origin and EU Certificates of Origin in Consumer Evaluation of Food Products

European Review of Agricultural Economics, Vol. 28, No. 4, pp. 451-477, 2001
Number of pages: 28 Posted: 05 Feb 2010
Ivo A. van der Lans and Koert van Ittersum
Wageningen UR and University of Groningen
Downloads 57 (251,790)

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Certificates of Origin, Conjoint Analysis, Consumer Preference, Regional products, Extra Virgin Olive Oil

10.

Consumers' Appreciation of Regional Certification Labels: A Pan-European Study

Journal of Agricultural Economics, Vol. 58, No. 1, pp. 1-23, 2007
Number of pages: 23 Posted: 05 Feb 2010
University of Groningen, Wageningen UR, Independent and Maastricht University - Department of Statistics
Downloads 48 (321,568)
Citation 2

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consumer behaviour, place of origin, regional certification labels, regional product, structural equation modelling

11.

The Validity of Attribute-Importance Measurement: A Review

Journal of Business Research, Vol. 60, 2007
Number of pages: 15 Posted: 05 Feb 2010 Last Revised: 17 Feb 2010
University of Groningen, Maastricht University, Cornell University and Independent
Downloads 35 (348,263)
Citation 1

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Attribute Importance, Measurement, Convergent Validity, Nomological Validity, Discriminant Validity

12.

The Relationship between Attribute Importance and Attribute-Valuation Functions

Organizational Behavior and Human Decision Processes, 119, 89-102, September 2012
Number of pages: 15 Posted: 07 Sep 2012
Koert van Ittersum and Joost M. E. Pennings
University of Groningen and Maastricht University
Downloads 28 (357,768)

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Attribute importance, Validity, Global and local interpretations of attribute importance, Attribute-value functions

13.

Trying Harder and Doing Worse: How Grocery Shoppers Track Their In-Store Spending

Van Ittersum, Koert, Joost ME Pennings, and Brian Wansink. "Trying harder and doing worse: How grocery shoppers track in-store spending." Journal of Marketing 74.2 (2010): 90-104.
Number of pages: 4 Posted: 30 Jul 2014
Koert van Ittersum, Joost M. E. Pennings and Brian Wansink
University of Groningen, Maastricht University and Cornell University
Downloads 27 (371,579)

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14.

The Effect of Decision Makers’ Time Perspective on Intention-Behavior Consistency

Marketing Letters, 23 (1), 263-277, 2012
Number of pages: 15 Posted: 07 Sep 2012
Koert van Ittersum
University of Groningen
Downloads 27 (401,900)

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Distant-future intentions, Intention-behavior consistency, Time perspective, Temporal construal theory

15.

The Psychology of Heroes: Antecedents and Consequences of Combat-Decorated War Heroism

International Journal of Psychology Research, Volume 7, Issue 4, 2011
Number of pages: 2 Posted: 30 Jul 2014
Brian Wansink, Koert van Ittersum and Collin R. Payne
Cornell University, University of Groningen and Cornell University
Downloads 23 (351,390)

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Heroism, Hero, Values, Military, World War II

Extraverted Children are More Biased by Bowl Sizes than Introverts

PloS One 8.10 (2013)
Number of pages: 12 Posted: 30 Jul 2014
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 12 (517,656)

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eeding relationship, overeating, environmental cues, eating behavior, pediatric obesity, personality

Extraverted Children are More Biased by Bowl Sizes than Introverts

PloS one 8.10 (2013): e78224.
Number of pages: 10 Posted: 29 Jul 2014
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 4 (561,279)

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17.

Portion Size Me: Downsizing Our Consumption Norms

Journal of the American Dietetic Association 107.7 (2007): 1103-1106
Number of pages: 5 Posted: 01 Aug 2014
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 15 (78,762)
Citation 4

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18.

Larger Bowl Size Increases the Amount of Cereal Children Request, Consume, and Waste

The Journal of pediatrics 164.2 (2014): 323-326
Number of pages: 13 Posted: 29 Jul 2014
Brian Wansink, Koert van Ittersum and Collin R. Payne
Cornell University, University of Groningen and Cornell University
Downloads 8 (460,658)

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19.

Improving Attribute-Importance Measurement: A Reference-Point Approach

Advances in Consumer Research 31 (2004): 84-85
Number of pages: 2 Posted: 02 Aug 2014
University of Groningen, Maastricht University, Cornell University and Independent
Downloads 7 (476,274)

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20.

Shape of Glass and Amount of Alcohol Poured: Comparative Study of Effect of Practice and Concentration

Wansink, Brian, and Koert Van Ittersum. "Shape of glass and amount of alcohol poured: comparative study of effect of practice and concentration." BMJ 331.7531 (2005): 1512-1514.
Number of pages: 3 Posted: 02 Aug 2014
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 3 (522,039)
Citation 2

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21.

How Negative Experiences Shape Long-Term Food Preferences

eds. V.R. Preedy, R.R. Watson, and C.R. Martin, International Handbook of Behavior, Diet, and Nutrition. New York: Springer, 1705-1714, 2010
Number of pages: 26 Posted: 19 Mar 2016
Brian Wansink, Koert van Ittersum and Carolina O.C. Werle
Cornell University, University of Groningen and Grenoble Ecole de Management
Downloads 0 (502,252)

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world war 2, food preference, combat experience, neophobia, bias

22.

Clinical Observation: Spoons Systematically Bias Dosing of Liquid Medicine

Annals of Internal Medicine, Vol. 152, 2010
Number of pages: 4 Posted: 08 Feb 2016
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 0 (502,252)

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23.

Do Descriptive Menu Labels Bias a Person's Taste?

Cornell Hotel and Restaurant Administrative Quarterly, 42:6 (December 2001), 68-72
Number of pages: 8 Posted: 16 Jan 2016 Last Revised: 29 Apr 2017
Brian Wansink, James E Painter and Koert van Ittersum
Cornell University, Eastern Illinois University and University of Groningen
Downloads 0 (229,699)

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Descriptive Menu Labels, subjective taste assessment, calorie estimation

24.

Why the Size of Bowls and Spoons Influences Food Intake

American Journal of Preventive Medicine, 145:5 (September 2006), 240-243
Number of pages: 20 Posted: 16 Jan 2016
Brian Wansink, Koert van Ittersum and James E Painter
Cornell University, University of Groningen and Eastern Illinois University
Downloads 0 (450,085)

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serving size, utensil size, ice cream, food intake, consumer behavior, obesity

25.

The Power of Suggestion: Do Descriptive Labels Influence Taste Perceptions, Calorie-Estimation and Satiety?

Wansink, Brian, Koert van Ittersum, and James E. Painter (2004), “How Diet and Health Labels Influence Taste and Satiation,” Journal of Food Science, 69:9 (Nov-Dec), S340-S346.,
Number of pages: 25 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink, Koert van Ittersum and James E Painter
Cornell University, University of Groningen and Eastern Illinois University
Downloads 0 (450,085)

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Labeling, taste, sensory experience, suggestibility, descriptive labels, food perception, consumer behavior, consumer research, food selection, marketing

26.

Do Children Really Prefer Larger Portions? Visual Illusions Bias Their Estimates and Choice

Journal of the American Dietetic Association 107/7, 1107-1110 (2007)
Number of pages: 12 Posted: 13 Jan 2016
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 0 (305,698)

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context effects, illusions, estimation biases, portion size, obesity, dieting

27.

Impulsive Stopping Decisions of the Traveling Public

Wansink, Brian and Koert van Ittersum (2004), “Stopping Decisions of Travelers,” Tourism Management, 25: (June), 319-330.,
Number of pages: 42 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 0 (502,252)

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Tourist behaviors; Intermediate stopping places; Tourist decisions; Travel stops; Conjoint analysis; Stopping decisions; Travel plazas; Hedonic and utilitarian

28.

The Behavioral Science of Eating: Encouraging Boundary Research that Has Impact

Van Ittersum and Brian Wansink (2016), “The Behavioral Science of Eating: Encouraging Boundary Research for Impact,” Journal of the Association for Consumer Research, 1:1, 5-14. ,
Number of pages: 30 Posted: 09 Jan 2016 Last Revised: 28 Apr 2017
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 0 (174,107)

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boundary research, consumer behavior, eating, behavioral science

29.

Stop Spoon Dosing: Milliliter Instructions Reduce Inclination to Spoon Dosing

Van Ittersum, Koert and Brian Wansink (2016), “Stop Spoon Dosing: Milliliter Instructions May Cause Fewer Dosage Errors than Spoon Instructions on Liquid Medication,” BMC Research Notes, 9:33. doi: 10.1186/s13104-015-1809-1.,
Number of pages: 6 Posted: 07 Jan 2016 Last Revised: 28 Apr 2017
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 0 (460,658)

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liquid medicine, dosage errors, spoon dosing, milliliters, medicine labels

30.

Boundary Research: Tools and Rules to Impact Emerging Fields

Wansink, Brian, and Koert van Ittersum (2016), "Boundary research: Tools and rules to impact emerging fields," Journal of Consumer Behavior, 15:5: 396-410, DOI: 10.1002/cb.1570.
Number of pages: 48 Posted: 23 Dec 2015 Last Revised: 28 Apr 2017
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 0 (183,469)

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31.

Fast Food Restaurant Lighting and Music Can Reduce Calorie Intake and Increase Satisfaction

Psychological Reports, 111 (1), 228-232, 2012
Posted: 07 Sep 2012
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen

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fast food, obesity, food intake, light, music, atmosphere, satisfaction, calorie intake