Revenue Management and Demand Fulfillment: Matching Applications, Models, and Software

33 Pages Posted: 27 Aug 2007

See all articles by Rainer Quante

Rainer Quante

Vienna University of Economics and Business

Herbert Meyr

affiliation not provided to SSRN

Moritz Fleischmann

University of Mannheim, Business School

Date Written: August 23, 2007

Abstract

Recent years have seen great successes of revenue management, notably in the airline, hotel, and car rental business. Currently, an increasing number of industries, including manufacturers and retailers, are exploring ways to adopt similar concepts. Software companies are taking an active role in promoting the broadening range of applications. Also technological advances, including smart shelves and radio frequency identification (RFID), are removing many of the barriers to extended revenue management. The rapid developments in Supply Chain Planning and Revenue Management software solutions, scientific models, and industry applications have created a complex picture, which appears not yet to be well understood. It is not evident which scientific models fit which industry applications and which aspects are still missing. The relation between available software solutions and applications as well as scientific models appears equally unclear. The goal of this paper is to help overcome this confusion. To this end, we structure and review three dimensions, namely applications, models, and software. Subsequently, we relate these dimensions to each other and highlight commonalities and discrepancies. This comparison also provides a basis for identifying future research needs.

Keywords: Manufacturing, Revenue Management, Software, Advanced Planning Systems, Demand Fulfillment

Suggested Citation

Quante, Rainer and Meyr, Herbert and Fleischmann, Moritz, Revenue Management and Demand Fulfillment: Matching Applications, Models, and Software (August 23, 2007). ERIM Report Series Reference No. ERS-2007-050-LIS. Available at SSRN: https://ssrn.com/abstract=1009338

Rainer Quante (Contact Author)

Vienna University of Economics and Business ( email )

Welthandelsplatz 1
Vienna, Wien 1020
Austria

Herbert Meyr

affiliation not provided to SSRN ( email )

No Address Available

Moritz Fleischmann

University of Mannheim, Business School ( email )

University of Mannheim
P.O. Box 10 34 62
Mannheim, 68131
Germany

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