5 Pages Posted: 14 Sep 2007
When IBM utilized technology to tap into the ideas of its employees, it discovered a way to shape its future direction. Julian Birkinshaw and Stuart Crainer share the story.
Suggested Citation: Suggested Citation
Register to save articles to
This is a Wiley-Blackwell Publishing paper. Wiley-Blackwell Publishing charges $42.00 .
File name: busr.pdf
If you wish to purchase the right to make copies of this paper for distribution to others, please select the quantity.