Seriosity: Addressing the Challenges of Limited Attention Spans

Bray, David A.; Croxson, Karen; Dutton, William H.; Konsynski, Benn

doi:10.2139/ssrn.1016484

Download This Paper

Open PDF in Browser

Add Paper to My Library

Seriosity: Addressing the Challenges of Limited Attention Spans

OII DPSN Working Paper No. 8

Oil Distributed Problem-Solving Networks Conference, February 2008

9 Pages Posted: 24 Sep 2007 Last revised: 4 Dec 2015

See all articles by David A. Bray

David A. Bray

Institute for Defense Analyses; Harvard University; Emory University - Goizueta Business School; National Defense University; Forbes Ignite; University of Oxford

William H. Dutton

GCSCC Computer Science University of Oxford

Benn Konsynski

Emory University - Goizueta Business School

Abstract

Our case study seeks to investigate how Seriosity operates as a distributed problem solving network (DPSN) with the goals of addressing the organizational challenges of limited attention spans - embodied both by information pollution and knowledge overload. We first consider the background behind such challenges and why they will increasingly diminish organizational performance if not successfully mitigated by organizations of the future. We then consider how Seriosity measures the performance outcomes of its technologies - specifically, how does Seriosity know it is successful at translating elements of MMORPG's to help individuals better collaborate and coordinate their activities?

Keywords: distributed problem solving networks, limited attention spans, information pollution, knowledge overload

JEL Classification: D23, D70, D83

Suggested Citation: Suggested Citation

Bray, David A. and Croxson, Karen and Dutton, William H. and Konsynski, Benn, Seriosity: Addressing the Challenges of Limited Attention Spans. OII DPSN Working Paper No. 8, Oil Distributed Problem-Solving Networks Conference, February 2008, Available at SSRN: https://ssrn.com/abstract=1016484 or http://dx.doi.org/10.2139/ssrn.1016484