Degree Gains: PR Education in Germany (Abschluss Gewinnt: PR Ausbildung in Deutschland)

Sievert, Holger

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Degree Gains: PR Education in Germany (Abschluss Gewinnt: PR Ausbildung in Deutschland)

pr karriere, No. 1, pp. 8-11, 2006

4 Pages Posted: 30 Oct 2007 Last revised: 9 Jun 2010

See all articles by Holger Sievert

Holger Sievert

Macromedia University of Applied Sciences; Technical University Munich; University of Florida - College of Journalism & Communication; University of Cambridge

Date Written: 2006

Abstract

Undergraduate courses in PR in Germany have improved in recent years. Many universities and technical colleges have expanded their existing PR courses or created new ones. But there still remains a lot of work to be done. Furthermore, applicants are now faced with an overwhelming array of possibilities without any clear guidance.

Note: In German language only.

Note: Downloadable document is in German.

Keywords: PR, university, Germany

JEL Classification: I20, M30

Suggested Citation: Suggested Citation

Sievert, Holger, Degree Gains: PR Education in Germany (Abschluss Gewinnt: PR Ausbildung in Deutschland) (2006). pr karriere, No. 1, pp. 8-11, 2006, Available at SSRN: https://ssrn.com/abstract=1022261