New Technologies, New Patterns of Consumer/Business Behaviour and Their Implications for Audiovisual Media Regulation

medialex: The Swiss Journal of Communications Law, Vol. 4, 2007

NCCR Trade Regulation Working Paper No. 28/2007

7 Pages Posted: 3 Dec 2007 Last revised: 17 Feb 2014

Date Written: August 1, 2007

Abstract

Digital TV offers of 200 channels and 500 video-on-demand films, podcasting, mobile television, a new web blog being created every two seconds - these are some of the factual elements depicting contemporary audiovisual media in the digital environment. The present article looks into some of these technological advances and sketches their implications for the markets of media content, in particular as newly emerging patterns of consumer and business behaviour are concerned. Ultimately, it puts forward the question of whether the existing audiovisual media regulatory models, which are still predominantly analogue-based, have been rendered obsolete by the transformed (and continually transforming) digital environment.

Keywords: Digital Technologies, New Business, Consumer Behaviour Patterns, Audiovisual Media Regulation

Suggested Citation

Burri, Mira, New Technologies, New Patterns of Consumer/Business Behaviour and Their Implications for Audiovisual Media Regulation (August 1, 2007). medialex: The Swiss Journal of Communications Law, Vol. 4, 2007, NCCR Trade Regulation Working Paper No. 28/2007, Available at SSRN: https://ssrn.com/abstract=1048961

Mira Burri (Contact Author)

University of Lucerne ( email )

Frohburgstrasse 3
PO Box 4466
Lucerne, 6002
Switzerland

HOME PAGE: http://www.unilu.ch/mira-burri

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