Enabling Global Price Comparison through Semantic Integration of Web Data

27 Pages Posted: 19 Dec 2007  

Hongwei (Harry) Zhu

University of Massachusetts Lowell; Massachusetts Institute of Technology (MIT); Old Dominion University

Stuart Madnick

Massachusetts Institute of Technology (MIT) - Sloan School of Management

Michael Siegel

Massachusetts Institute of Technology (MIT) - Sloan School of Management

Date Written: December 2007

Abstract

Sell Globally and Shop Globally have been seen as a potential benefit of web-enabled electronic business. One important step toward realizing this benefit is to know how things are selling in various parts of the world. A global price comparison service would address this need. But there have not been many such services. In this paper, we use a case study of global price dispersion to illustrate the need and the value of a global price comparison service. Then we identify and discuss several technology challenges including semantic heterogeneity, in providing a global price comparison service. We propose a mediation architecture to address the semantic heterogeneity problem, and demonstrate the feasibility of the proposed architecture by implementing a prototype that enables global price comparison using data from web sources in several countries.

Keywords: Global Price Comparison, Shopbots, Context, Semantic Data

Suggested Citation

Zhu, Hongwei (Harry) and Madnick, Stuart and Siegel, Michael, Enabling Global Price Comparison through Semantic Integration of Web Data (December 2007). MIT Sloan Research Paper No. 4673-07. Available at SSRN: https://ssrn.com/abstract=1075742 or http://dx.doi.org/10.2139/ssrn.1075742

Hongwei Zhu (Contact Author)

Old Dominion University ( email )

Norfolk, VA 23529
United States
757-683-5175 (Phone)

HOME PAGE: http://www.odu.edu/~hzhu

University of Massachusetts Lowell ( email )

One University Avenue
Lowell, MA 01854
United States

Massachusetts Institute of Technology (MIT) ( email )

Cambridge, MA 02139
United States

HOME PAGE: http://web.mit.edu/~mrzhu

Stuart E. Madnick

Massachusetts Institute of Technology (MIT) - Sloan School of Management ( email )

E53-321
Cambridge, MA 02142
United States
617-253-6671 (Phone)
617-253-3321 (Fax)

Michael Siegel

Massachusetts Institute of Technology (MIT) - Sloan School of Management ( email )

E53-323
Cambridge, MA 02142
United States
617-253-2937 (Phone)
617-258-7579 (Fax)

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