Leadership and the Corporate Sustainability Challenge: Mindsets in Action

52 Pages Posted: 9 Apr 2008 Last revised: 1 Sep 2009

Date Written: December 10, 2007

Abstract

With the goal of examining sustainability through a new lens and uncovering how business organizations are reconciling their role in the world today and into the future -- and what it will take to realize that future -- Avastone Consulting conducted the Avastone Corporate Sustainability Study (ACSS). The ACSS draws on investigations with ten prominent corporations, each with substantial sustainability experience and varying degrees of achievement.

The study report charts progress of the ten companies across five stages or gears, with the most advanced stage (5th Gear) extending further than other models. The 5th Gear vision and activity required -- and the current chasm in organizations' attention to 5th Gear -- is a significant finding important to the future of sustainability.

The report also explores the untapped realm of leader mindsets, including the nature of their development and the correlation between leader mindsets and realization of complex sustainability goals. It synthesizes the information from the ACSS and related research to discern what is required for organizations to activate and successfully power up the gears of sustainability.

Keywords: Leadership, Corporate Sustainability, Sustainability, sustainable business, green business, corporate social responsibility, Organization Change, Organization Development

JEL Classification: M14

Suggested Citation

McEwen, Cynthia A. and Schmidt, John D., Leadership and the Corporate Sustainability Challenge: Mindsets in Action (December 10, 2007). Available at SSRN: https://ssrn.com/abstract=1118071 or http://dx.doi.org/10.2139/ssrn.1118071

Cynthia A. McEwen (Contact Author)

Avastone Consulting ( email )

24 Sloan Street
Roswell, GA 30075
United States
678-461-8880 (Phone)
678-461-8870 (Fax)

HOME PAGE: http://www.avastoneconsulting.com

John D. Schmidt

Avastone Consulting ( email )

24 Sloan Street
Roswell, GA 30075
United States
678-461-8880 (Phone)
678-461-8870 (Fax)

HOME PAGE: http://www.avastoneconsulting.com

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