Decomposing Local: A Conjoint Analysis of Locally Produced Foods

Posted: 11 Apr 2008

See all articles by Kim Darby

Kim Darby

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics

Marvin Thomas Batte

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics

Stan Ernst

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics

Brian E. Roe

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics

Multiple version iconThere are 2 versions of this paper

Date Written: 2007-08-03

Abstract

Increasingly, foods are marketed as locally grown. We use stated preference data from a choice-based conjoint instrument to address two issues surrounding consumer demand for locally produced goods: (1) what is the geographical extent of local, and (2) is the value consumers place on local production distinct from other factors that are often confounded with locally produced foods such as farm size and product freshness? We find our subjects place similar value on products produced in state and nearby and that consumers' willingness to pay for local production is independent from values associated with product freshness and farm size.

Suggested Citation

Darby, Kim and Batte, Marvin Thomas and Ernst, Stan and Roe, Brian E., Decomposing Local: A Conjoint Analysis of Locally Produced Foods (2007-08-03). American Journal of Agricultural Economics, Vol. 90, Issue 2, pp. 476-486, May 2008. Available at SSRN: https://ssrn.com/abstract=1119002 or http://dx.doi.org/10.1111/j.1467-8276.2007.01111.x

Kim Darby

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics

2120 Fyffe Rd
Columbus, OH 43210-1067
United States

Marvin Thomas Batte (Contact Author)

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics ( email )

2120 Fyffe Rd
Columbus, OH 43210-1067
United States

Stan Ernst

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics

2120 Fyffe Rd
Columbus, OH 43210-1067
United States

Brian E. Roe

Ohio State University (OSU) - Department of Agricultural, Environmental & Development Economics ( email )

2120 Fyffe Rd
Columbus, OH 43210-1067
United States
614-688-5777 (Phone)

HOME PAGE: http://https://aede.osu.edu/our-people/brian-e-roe

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