Stimulating Strategically Aligned Behaviour Among Employees

59 Pages Posted: 6 Aug 2008

See all articles by C.B.M. van Riel

C.B.M. van Riel

Erasmus Research Institute of Management (ERIM)

Guido Berens

Erasmus Research Institute of Management (ERIM)

Majorie Dijkstra

Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM)

Multiple version iconThere are 2 versions of this paper

Date Written: January 2008 8,

Abstract

Strategically aligned behaviour (SAB), i.e., employee action that is consistent with the companys strategy, is of vital importance to companies. This study provides insights into the way managers can promote such behaviour among employees by stimulating employee motivation and by informing employees, and by stimulating the development of their capabilities. The results of surveys conducted in three organisations suggest that, first, efforts by management aimed at motivating and informing employees (both managers and non-managers), and at developing their capabilities, each have an influence on SAB. Second, among the efforts to stimulate motivation among employees, providing a rationale for the strategy and an open communication climate have a stronger effect than participation in decision making and supportiveness. Third, the perceptions of the different types of managerial efforts influence each other. For this reason, the efforts have direct as well as indirect effects on SAB. Fourth, each of the efforts acts as a necessary condition for SAB to occur. Finally, the effect of informing efforts appears to be stronger for managerial employees than for non-managerial employees, and also for employees who have a better understanding of the organisations strategy.

Keywords: capability development, employee behaviour, information, motivation, strategic alignment, strategic change

JEL Classification: F23, M14, M, M12

Suggested Citation

van Riel, Cees B.M. and Berens, Guido and Dijkstra, Majorie, Stimulating Strategically Aligned Behaviour Among Employees (January 2008 8,). ERIM Report Series Reference No. ERS-2008-045-ORG. Available at SSRN: https://ssrn.com/abstract=1206706

Cees B.M. Van Riel (Contact Author)

Erasmus Research Institute of Management (ERIM) ( email )

P.O. Box 1738
3000 DR Rotterdam
Netherlands

Guido Berens

Erasmus Research Institute of Management (ERIM) ( email )

P.O. Box 1738
3000 DR Rotterdam
Netherlands

Majorie Dijkstra

Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM) ( email )

P.O. Box 1738
Room T08-21
3000 DR Rotterdam, 3000 DR
Netherlands

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