Making Corporate Environmental and Social Responsibility (CESR) Happen

35 Pages Posted: 3 Sep 2008

See all articles by Michel Schlosser

Michel Schlosser

University of Virginia - Darden School of Business

Sherwood C. Frey

University of Virginia - Darden School of Business

Richard Brownlee

University of Virginia - Darden School of Business

Date Written: September 3, 2008

Abstract

The time has come for global companies to pursue aggressively their environmental and social responsibilities. This paper poses and discusses six key questions that CEOs and senior leadership teams need to be asking themselves as they begin the long and challenging journey that lies ahead. The necessary commitments to environmental and social change must be rooted in ethical considerations, be springboards for innovation, and be built upon a solid base of corporate responsibility. These commitments must acknowledge the capabilities that will be required to fulfill them, the potential barriers that may arise, and the possibility of a dramatic change in the purpose and nature of the global corporations. There is an urgent need for corporate change and this paper provides a framework for discussions leading to making that change happen.

Keywords: Sustainability, Global business, Corporate business responsibility, Innovation, Climate change, Business ethics

JEL Classification: M10

Suggested Citation

Schlosser, Michel and Frey, Sherwood C. and Brownlee, Richard, Making Corporate Environmental and Social Responsibility (CESR) Happen (September 3, 2008). Available at SSRN: https://ssrn.com/abstract=1262785 or http://dx.doi.org/10.2139/ssrn.1262785

Michel Schlosser (Contact Author)

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States

Sherwood C. Frey

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States

HOME PAGE: http://www.darden.virginia.edu/faculty/frey.htm

Richard Brownlee

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States
434-924-4800 (Phone)

HOME PAGE: http://www.darden.edu/faculty/Brownlee.htm

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