The Demographic Ageing and Consumer Market

Journal of the Faculty of Economics, Vol. XVII, 2008

5 Pages Posted: 19 Sep 2008  

Mihaela State

affiliation not provided to SSRN

Alexandru Nedelea

Stefan cel Mare University Suceava

Date Written: September 1, 2008

Abstract

This paper identifies the major demographic trends and their implications for consumer market. It is important to know how will demographic change influence the tourism market in particularly and how can the tourist industry adapt to these. The advancing ageing of society will result in far reaching changes, particularly on the demand side. To profitably seize the opportunities, managers must understand how senior markets evolve and adapt products and service offerings along multiple dimensions to meet the needs of senior consumers.

Keywords: demographic change, senior tourism, travel behaviour, consumer market

JEL Classification: M31, L 83

Suggested Citation

State, Mihaela and Nedelea, Alexandru, The Demographic Ageing and Consumer Market (September 1, 2008). Journal of the Faculty of Economics, Vol. XVII, 2008. Available at SSRN: https://ssrn.com/abstract=1268264

Mihaela State

affiliation not provided to SSRN ( email )

Alexandru Nedelea (Contact Author)

Stefan cel Mare University Suceava ( email )

Str. Universitatii nr. 13
Suceava, Suceava 720229
Romania
+40740019277 (Phone)
+40230520080 (Fax)

HOME PAGE: http://www.seap.usv.ro/ct

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