Joe Willis: Feeling the Heat in Thailand (B)
2 Pages Posted: 21 Oct 2008
Sometimes the good old tried and true American business team building exercises just dont work. Although frequently successful with teams made up of employees from different sections of an organization, what happens when teams consist of employees from different geographical areas like the United States and Asia--which has a whole set of unique differences. This case follows the experiences of an executive sent to Bangkok Thailand with two other managers from corporate headquarters to clean up and team build following the discovery of fiscal mismanagement and a popular senior executives high profile firing. This three part case series puts students in the shoes of a financial auditor sent to try and strengthen weakened relationships and performance at Fasco Motors in Thailand. The material describes his efforts to rebuild trust on the Bangkok management team and the difficulties he encounters working as an outsider in every way.
Keywords: diversification, international business, teams, cross-cultural issues
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