Service Quality Dimensions: A Conceptual Analysis

The Chittagong University Journal of Business Administration, Vol. 19, 2004

12 Pages Posted: 24 Dec 2008 Last revised: 4 Feb 2009

See all articles by Mohammed Alamgir

Mohammed Alamgir

University of Chittagong

Mohammad Shamsuddoha

Western Illinois State University; University of Chittagong

Date Written: June 1, 2003

Abstract

The study aims at examining various literatures on service quality dimensions to adapt perfect strategy and policy for service oriented organizations, especially in the banking sector. It also aspires to identify the relative importance of service quality dimensions analysis as one of the most important factors which influence the organization directly. The future of any organization has its own roots to go forward and it can be shaped by identical changes by the top level management regarding service issues. It will not even become what most top level management thinks rather it must analyse all the related development and generate a hybrid service quality dimension model so that the organizations are able to give their level best to their target customers. In this way, organizations will be more systematic, innovative and rich in insight. This study, fully focused on service quality issues, will help to understand service dimensions issues for an organization.

Keywords: Service, Service quality, Service dimensions

Suggested Citation

Alamgir, Mohammed and Shamsuddoha, Mohammad, Service Quality Dimensions: A Conceptual Analysis (June 1, 2003). The Chittagong University Journal of Business Administration, Vol. 19, 2004, Available at SSRN: https://ssrn.com/abstract=1320144

Mohammed Alamgir

University of Chittagong

Hathazari, Chittagong, Bangladesh
Chittagong, Chittagong 4331
Bangladesh

Mohammad Shamsuddoha (Contact Author)

Western Illinois State University ( email )

School of Management and Marketing
Macomb, IL 61455
United States
61455 (Fax)

HOME PAGE: http://www.wiu.edu

University of Chittagong ( email )

Department of Marketing, Faculty of Business Admin
University of Chittagong, Bangladesh
Chittagong, Chittagong 4331
Bangladesh

HOME PAGE: http://www.shamsuddoha.webs.com

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