Strategic Alignment: What Else? A Practice Based View of IS Value
International Conference on Information Systems (ICIS), proceedings on Aisel, Paris, 2008
14 Pages Posted: 8 Jan 2009
Date Written: January 6, 2009
Literature about IS strategic management or IS strategic value is abundant. Nonetheless, the bulk of existing studies are focused on the concept of alignment. They do not make sense of a strategic value "in practice" and still draw on notions such as activity or process to make sense of alignment. By means of a practice-based view of technology, three praxis are suggested here for the modeling of strategic value: legitimacy-related (based on adoption praxis), assimilative (related to design and acceptance praxis) and appropriative (linked to local adaptation and improvisation praxis). They are introduced by means of a "thought experiment" (a short story about a rifle).
Keywords: Strategic alignment, IS strategic value, Practice-based views, strategic value in practice, thought experiments
JEL Classification: M10
Suggested Citation: Suggested Citation