Download this Paper Open PDF in Browser

Consumer Buying Behavior on the Internet: Findings from Panel Data

Journal of Interactive Marketing, Vol. 14, No. 1, pp. 15-29, 2000

15 Pages Posted: 8 Jan 2009  

Gerald Lohse

Accenture Corporation

Steven Bellman

Murdoch University

Eric J. Johnson

Columbia Business School - Marketing

Date Written: 2000

Abstract

Presents the findings from a panel data on consumer buying behavior on the Internet. Advantages and disadvantages of panel data for survey research; Demographics of online consumers; Dollar amount that consumers are spending online; Total online spending projections in the United States.

Keywords: consumer behavior, electronic commerce, consumers' attitudes

Suggested Citation

Lohse, Gerald and Bellman, Steven and Johnson, Eric J., Consumer Buying Behavior on the Internet: Findings from Panel Data (2000). Journal of Interactive Marketing, Vol. 14, No. 1, pp. 15-29, 2000. Available at SSRN: https://ssrn.com/abstract=1324806

Gerald Lohse (Contact Author)

Accenture Corporation ( email )

141 Walker Street
Chicago, IL 60601
United States

Steven Bellman

Murdoch University ( email )

South Street
Murdoch 6150, Western Australia
Australia

Eric J. Johnson

Columbia Business School - Marketing ( email )

New York, NY 10027
United States

Paper statistics

Downloads
6,128
Rank
794
Abstract Views
22,261