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Corporate Social Responsibility: A Process Model of Sensemaking

Academy of Management Review, Vol. 33, No. 1, 2008

43 Pages Posted: 27 Feb 2009  

Kunal Basu

University of Oxford - Said Business School

Guido Palazzo

University of Lausanne

Date Written: February, 27 2009

Abstract

In contrast to prevalent models of CSR that are content based, we propose a process model of organizational sense-making that explains how managers think, discuss and act with respect to their key stakeholders and the world at large. A set of cognitive, linguistic, and conative dimensions are proposed to identify such an intrinsic orientation that guides CSR-related activities. Recognizing patterns of interrelationships among these dimensions might lead to a better understanding of a firm's CSR impact, as well as generate a rich research agenda that links key organizational features to CSR character.

Suggested Citation

Basu, Kunal and Palazzo, Guido, Corporate Social Responsibility: A Process Model of Sensemaking (February, 27 2009). Academy of Management Review, Vol. 33, No. 1, 2008. Available at SSRN: https://ssrn.com/abstract=1350373

Kunal Basu

University of Oxford - Said Business School ( email )

Park End Street
Oxford, OX1 1HP
Great Britain

Guido Palazzo (Contact Author)

University of Lausanne ( email )

Lausanne, Vaud CH-1015
Switzerland

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