Competition and Collaboration in the Pc Industry: The Evolution of a Value Chain (B)

3 Pages Posted: 9 Jun 2009

See all articles by Jeanne Liedtka

Jeanne Liedtka

University of Virginia - Darden School of Business

Abstract

The B case examines the shifting dynamics as Intel and Microsoft assert their dominance over the box makers. By 2001, Compaq was toppled as the world’s largest PC maker. Intel remained the world’s largest processor maker and Microsoft remained a software giant. But a company founded in 1984 by a University of Texas student had taken its place as a powerhouse in the "Wintel" value chain. That company was Dell. See the A case (UVA-BP-0518) and C case (UVA-BP-0520).

Keywords: Management Communications

Suggested Citation

Liedtka, Jeanne, Competition and Collaboration in the Pc Industry: The Evolution of a Value Chain (B). Darden Case No. UVA-BP-0519, Available at SSRN: https://ssrn.com/abstract=1416550

Jeanne Liedtka (Contact Author)

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States
804-924-1404 (Phone)
804-924-6378 (Fax)

HOME PAGE: http://www.darden.virginia.edu/faculty/liedtka.htm

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