Great Lakes: Great Decisions (a)

10 Pages Posted: 10 Jun 2009

See all articles by R. Edward Freeman

R. Edward Freeman

University of Virginia - Darden School of Business

Andrew Wicks

University of Virginia - Darden School of Business

Patricia H. Werhane

University of Virginia - Darden School of Business

Jenny Mead

University of Virginia - Darden School of Business

Abstract

One of the few remaining producers of lead additives must decide whether to continue producing them for use abroad. Banned in the United States, lead additives were still legal in developing nations. Ellie Shannon, the division manager overseeing bromine production for the Indiana-based Great Lakes Chemical Corporation (Great Lakes), must advise Great Lakes' directors on whether the company should 1) continue production for the foreseeable future, while developing countries moved from leaded vehicles to unleaded vehicles; 2) wash its hands entirely and immediately of the lead additive business; or 3) aggressively phase out its participation in this marketplace, with a five-year deadline, while lobbying for developing nations to switch to unleaded gasoline. Each of the options had its downside, however, financially, operationally, and in terms of reputation. Great Lakes placed a great deal of importance in its shareholders' well-being and in remaining a viable company, but it also wanted to be—and to be seen as—a respectable corporate citizen.

Excerpt

UVA-E-0325

Rev. Aug. 1, 2012

Great Lakes: Great Decisions

Hence gout and stone afflict the human race;

Hence lazy jaundice with her saffron face;

Palsy, with shaking head and tott'ring knees.

. . .

Keywords: ethics, business ethics, developing nations, emerging economy, stakeholder theory, stakeholder management, energy, environment, pollution, reputation management, leadership, corporate responsibility

Suggested Citation

Freeman, R. Edward and Wicks, Andrew and Werhane, Patricia H. and Mead, Jenny, Great Lakes: Great Decisions (a). Darden Case No. UVA-E-0325. Available at SSRN: https://ssrn.com/abstract=1417194

R. Edward Freeman (Contact Author)

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States
804-924-0935 (Phone)
804-924-6378 (Fax)

HOME PAGE: http://www.darden.virginia.edu/faculty/freeman.htm

Andrew Wicks

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States

HOME PAGE: http://www.darden.virginia.edu/faculty/wicks.htm

Patricia H. Werhane

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States
434-924-4840 (Phone)

HOME PAGE: http://www.darden.virginia.edu/faculty/werhane.htm

Jenny Mead

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States

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