Behavioral Finance in Brazil: A First Map

Revista de Gestão, Forthcoming

16 Pages Posted: 12 Jul 2009 Last revised: 14 Dec 2009

See all articles by Thais Roberta Correia Vieira

Thais Roberta Correia Vieira

affiliation not provided to SSRN

Antonio Nunes Pereira

University of Sao Paulo - Faculdade de Direito; Universidade Municipal de São Caetano do Sul (USCS); Fucape Business School

Date Written: May 5, 2009


The present study contributes with the preliminary plotting of the Brazilian production in Behavioral Finance (FC) defined by the events and periodic Brazilian Society of Finance (SBFIN), Postgraduation and Research Courses National Encounter in Administration (ENANPAD), Magazine of Contemporary Administration (RAC), Companies Administration Magazine (RAE), RAE electronic, Administration Magazine (READ), selected from the Qualis' Ranking with positions The and B between 2001 and 2007. The study methodology is exploratory, bibliographical and documental with emphasis in the phenomena documented about FC. Like conductive thread of the research was used synthesis procedure from the hypothesis coverage of efficient markets (HME); rational theory of the choice and behavioral finance. After the research procedures was possible to identify that the scientific production about FC is concentrated on SBFIN and in ENANPAD with 74%. Such fact signals that the publication growth in events did not accompany for vinculação in magazines, generally associated to the largest methodological rigidity, suggesting a need to publication quality improvement in the area.

Keywords: Behavioral finance, Bibliometric Study, Brazil

JEL Classification: B19

Suggested Citation

Vieira, Thaís R. C. and Pereira, Antonio Nunes, Behavioral Finance in Brazil: A First Map (May 5, 2009). Revista de Gestão, Forthcoming , Available at SSRN: or

Thaís R. C. Vieira

affiliation not provided to SSRN ( email )

Antonio Nunes Pereira (Contact Author)

University of Sao Paulo - Faculdade de Direito ( email )

Largo São Francisco, 95 Prédio Anexo
São Paulo, São Paulo 01005-010

Universidade Municipal de São Caetano do Sul (USCS) ( email )

Rua Santo Antônio, 50
São Caetano do Sul, São Paulo 09521-160
11 4239 5000 (Phone)

Fucape Business School

Fernando Ferrari Avenue, 1358
Vitória, Espirtio Santo 29075-010
55 27 4009 4444 (Phone)


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