The Evolution of Innovation Across Web 2.0 Platforms Through Mutation, Natural Selection, and Reuse

10 Pages Posted: 11 Jul 2009

See all articles by Reina Y. Arakji

Reina Y. Arakji

City University of New York - Paul H. Chook Department of Information Systems & Statistics

Karl Reiner Lang

City University of New York - Paul H. Chook Department of Information Systems & Statistics

Date Written: June 13, 2009

Abstract

This paper examines the question of how innovations diffuse across web 2.0 business designs and affect change at the industry level. We apply evolutionary theory as a theoretical lens and conceptualize the adoption and diffusion of innovations as a dynamic process where innovations propagate vertically within firms via successive product releases as well as horizontally across firms via imitation and replication. We develop a formal stochastic process model that allows us to design a multi-level study that examines which innovations survive in the market and which do not and if and under what conditions industry standardization is achieved.

Suggested Citation

Arakji, Reina Y. and Lang, Karl Reiner, The Evolution of Innovation Across Web 2.0 Platforms Through Mutation, Natural Selection, and Reuse (June 13, 2009). Available at SSRN: https://ssrn.com/abstract=1432668 or http://dx.doi.org/10.2139/ssrn.1432668

Reina Y. Arakji

City University of New York - Paul H. Chook Department of Information Systems & Statistics ( email )

17 Lexington Avenue
New York, NY 10010
United States

Karl Reiner Lang (Contact Author)

City University of New York - Paul H. Chook Department of Information Systems & Statistics ( email )

17 Lexington Avenue
New York, NY 10010
United States
646-312-3370 (Phone)
646-312-3351 (Fax)

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