Practices of Strategic Foresight in Biotech Companies

International Journal of Innovation Management (IJIM), Vol. 13, No. 2, pp. 273-294, 2009

Posted: 23 Apr 2010

See all articles by Guido Reger

Guido Reger

University of Applied Sciences Brandenburg - Institute for Innovation and Internationalization

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Date Written: June 1, 2009

Abstract

This paper deals with the practice and requirements of strategic foresight in biotechnology firms. Processes and the degree of method application of strategic foresight are less investigated in small- and medium-sized enterprises. Based on case study research of 30 biotechnology companies in Germany, six different approaches of strategic foresight are identified. The study shows how strategic foresight is organised, which methods for strategic foresight are implemented, who is responsible for strategic foresight, what the main characteristics of the different approaches are, and how the strengths and weaknesses of strategic foresight practice in biotechnology firms can be characterized. Furthermore, firms' requirements for suitable foresight processes and methods are identified within the scope of case study research.

Keywords: Strategic foresight, strategic planning, scenario analysis, biotechnology, SME, case study research

Suggested Citation

Reger, Guido, Practices of Strategic Foresight in Biotech Companies (June 1, 2009). International Journal of Innovation Management (IJIM), Vol. 13, No. 2, pp. 273-294, 2009 , Available at SSRN: https://ssrn.com/abstract=1481141

Guido Reger (Contact Author)

University of Applied Sciences Brandenburg - Institute for Innovation and Internationalization ( email )

Brandenburg/Havel, 14770
Germany

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