7 Pages Posted: 18 Jan 2010
Date Written: January 17, 2010
The report analyses the concept of ego tourism, as introduced by Wheeller (1993), and expands the definition of the term to include all types of travel related to the ego enhancement. The paper proposes how to create and market successfully ego tourism products.
Keywords: ego tourism, needs, travel motives, Maslow, alternative tourism
Suggested Citation: Suggested Citation