19 Pages Posted: 20 Feb 2010 Last revised: 25 Jul 2015
Date Written: February 25, 2015
This paper explores how the broad financial decision-making practices commonly employed by poor people (as depicted in the companion paper “Money Resolutions, A Sketchbook”) could be supported through a digital financial service platform. We focus on two particular practices: money animation and liquidity farming. We frame these solutions in the context of a broader discussion of what it means to be customer-centric in a digital service context.
Keywords: Microfinance, access to finance, financial inclusion, mobile money, digital financial services, portfolios of the poor
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