Neoprene

Posted: 21 Mar 2010

See all articles by Tom Nicholas

Tom Nicholas

Harvard University - Entrepreneurial Management Unit

Felipe Tamega Fernandes

Harvard Business School, Entrepreneurial Management Unit

Date Written: February 4, 2010

Abstract

In 1931, during one of the worst economic crises in US history, Du Pont announced the discovery of an innovative rubber synthetic product - neoprene. Yet at the time of the announcement, Du Pont did not have any neoprene to sell. Manufacturing facilities were still being erected and production remained at laboratory scale. Rubber synthetics had been developed in Russia, Germany and even in the United States before, but large scale production had never taken off. Would Du Pont's announcement and public disclosure of the basic science lift the barriers to commercialization? What made Du Pont so confident that it could succeed at this uncertain time?

Suggested Citation

Nicholas, Tom and Fernandes, Felipe Tamega, Neoprene (February 4, 2010). HBS Case No. 810-084; Harvard Business School Entrepreneurial Management Unit. Available at SSRN: https://ssrn.com/abstract=1571224

Tom Nicholas (Contact Author)

Harvard University - Entrepreneurial Management Unit ( email )

Cambridge, MA 02163
United States

Felipe Tamega Fernandes

Harvard Business School, Entrepreneurial Management Unit ( email )

Soldiers Field Road
Morgan 270C
Boston, MA 02163
United States

Register to save articles to
your library

Register

Paper statistics

Abstract Views
345
PlumX Metrics