Citations (4)



The Web Economy, Two-Sided Markets and Competition Policy

David S. Evans

Global Economics Group; University College London

April 4, 2010

The web economy has grown rapidly in the last decade. Online businesses have several key features that are important for understanding the pro-competitive and anti-competitive strategies they may engage in. The two-sided markets literature helps elucidate many of these strategies. It also provides guidance for the antitrust analysis of market definition and exclusionary practices for web-based businesses.

Number of Pages in PDF File: 9

Keywords: web economy, two-sided markets, antitrust, competition policy, social networking, online advertising

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Date posted: April 5, 2010  

Suggested Citation

Evans, David S., The Web Economy, Two-Sided Markets and Competition Policy (April 4, 2010). Available at SSRN: https://ssrn.com/abstract=1584363 or http://dx.doi.org/10.2139/ssrn.1584363

Contact Information

David S. Evans (Contact Author)
Global Economics Group ( email )
111 Devonshire St.
Suite 900
Boston, MA 02108
United States
University College London ( email )
Gower St
London WC1E OEG, WC1E 6BT
United Kingdom
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