Cognizant 2.0: Embedding Community and Knowledge into Work Processes Embedding

Posted: 19 May 2010

See all articles by Robert G. Eccles

Robert G. Eccles

University of Oxford - Said Business School

Thomas H. Davenport

Babson College

Date Written: March 4, 2010

Abstract

Knowledge management has been a high priority for Cognizant Technology Solutions since its inception since its global delivery model requires the global sharing of knowledge. Its first major tool was called the Knowledge Management Appliance but as Web 2.0 tools came into wider use, this evolved into what the company called "Cognizant 2.0" (C2) which was designed to ensure that the KM Appliance capabilities for storing documents and participative tools such as blogs and wikis were directed towards supporting business goals. This required the development of a set of structured work process guidelines and tasks for each major type of work performed internally and for clients. Increasing awareness amongst its clients about C2 has led the company into considering whether it should turn this into a client-facing service offering itself. As its clients become more interested in knowledge management within their own companies, the interest in a C2-based offering could grow.

Suggested Citation

Eccles, Robert G. and Davenport, Thomas H., Cognizant 2.0: Embedding Community and Knowledge into Work Processes Embedding (March 4, 2010). HBS Case No. 410-084; Harvard Business School Organizational Behavior Unit. Available at SSRN: https://ssrn.com/abstract=1610285

Robert G. Eccles (Contact Author)

University of Oxford - Said Business School ( email )

Park End Street
Oxford, OX1 1HP
Great Britain

Thomas H. Davenport

Babson College ( email )

231 Forest St.
Babson Park, MA 02457-0310
United States

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