Tourist Satisfaction with Mauritius as a Holiday Destination

Tourist satisfaction is one of the most important concerns of competitive destinations as it considerably impacts on the tourist’s choice of the holiday destination, and the decision to visit the destination in the future. As a result, tourist satisfaction is one of the most investigated topics in the field of tourism due to its role in the survival of a destination. Several studies have researched tourist satisfaction; however, there has been limited investigation of tourist satisfaction with small island holiday destinations. This paper reports the findings of a study carried out to determine tourist satisfaction with the holiday destination Mauritius, a small island situated in the Indian Ocean. The method used consisted of a questionnaire distributed at the international airport among 400 departing international tourists. Findings are analyzed and the implications are discussed.

Keywords: Tourist satisfaction, destination, tourism, Mauritius

JEL Classification: M31

Suggested Citation: Suggested Citation

Naidoo, Perunjodi and Ramseook Munhurrun, Prabha and Ladsawut, Jeynakshi, Tourist Satisfaction with Mauritius as a Holiday Destination (2010). Global Journal of Business Research, Vol. 4, No. 2, pp. 113-123, 2010, Available at SSRN: https://ssrn.com/abstract=1633688